Printed Media Retail Market in Turkey

Datamonitor
October 19, 2009
SKU: DFMN2482728
License type:
Countries covered: Turkey

Introduction

Datamonitor's retail databooks are based on key market value data for eight major product sectors, 20 product markets, 16 core retail distribution channels and 62 countries. This profile focuses on the printed media retail market in Turkey and provides current and forecast data on market value in relation to the parent retail sector and total retail within the country.

Scope
  • Total product retail market value from 2002 to 2007 as well as forecasts to 2012
  • The size of the product market as a proportion of total product sector sales and a growth rate comparison
  • Current and forecast product market value segmented by major retail channels
Highlights

Printed media market accounted for 69.3% of the books, news and stationery sector value in Turkey in 2007. The market increased at a compound annual growth rate (CAGR) of 3.6% between 2002 and 2007.

The convenience stores and gas stations format led the printed media market, with a share of 46.9% in 2007.

Reasons to Purchase
  • Discover how this product's share of total retail and sector sales is changing
  • Identify fast growth channels in the country for this particular product market
  • Understand the future direction of the market with reliable historical data and full five year forecasting


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