Pet Healthcare Market in China to 2014

Introduction

This databook provides key data and information on the pet healthcare market in China. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

• Contains information on five categories:external parasite treatments, worming treatments, grooming products, other pet healthcare and pet supplements
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data
• Category level company and brand share as well as distribution share information for 2008 and 2009

Highlights

• The market for pet healthcare in China increased at a compound annual growth rate of 3.5% between 2004 and 2009.
• The external parasite treatments category led the pet healthcare market in China, accounting for a share of 50%.
• The leading players in the Chinese pet healthcare market include Pfizer Inc, Novepha Company Limited and Bob Martin (UK) Ltd.

Reasons to Purchase

• Develop business strategies by understanding the quantitative trends within the pet healthcare market in China
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements