Pet Health Care in Turkey to 2011

Datamonitor
August 24, 2007
162 Pages - SKU: DFMN1547863
License type:
Introduction

This databook is a detailed information resource covering all the key data points on Pet Health Care in Turkey. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope
  • Contains information on 5 categories: External Parasite Treatments, Grooming Products, Worming Treatments, Pet Supplements and Other Pet healthcare.
  • Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
  • Includes company and brand share data by categories.
Highlights

The market for Pet Health Care in Turkey increased between 2001-2006, growing at an average annual rate of 4.3%.

The leading company in the market in 2006 was Kaytee. The second-largest player was Pfizer Inc with Novartis AG in third place.

Reasons to Purchase
  • Discover the major quantitative trends affecting the Pet Health Care markets.
  • Understand consumers' consumption and expenditure patterns.
  • Understand the future direction of the market with reliable historical data and full five year forecasting.