Personal Hygiene in United Arab Emirates to 2013

Datamonitor
October 9, 2009
141 Pages - SKU: DFMN2470468
License type:
Countries covered: United Arab Emirates

Introduction

This databook provides key data and information on the personal hygiene market in United Arab Emirates. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope
  • Contains information on three categories: deodorants, soap and bath & shower products
  • Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
  • Category level company and brand share as well as distribution share information for 2007 and 2008
  • Review of the top two companies within the personal hygiene market, including company overview, key facts and business description
Highlights

The market for personal hygiene in United Arab Emirates increased at a compound annual growth rate of 4.2% between 2003 and 2008.

The Soap category led the personal hygiene market in United Arab Emirates, accounting for a share of 46.7%.

Leading players in United Arab Emirates personal hygiene market include Unilever, Beiersdorf AG and Reckitt Benckiser PLC.

Reasons to Purchase
  • Develop business strategies by understanding the quantitative trends within the personal hygiene market in United Arab Emirates
  • Design effective marketing and sales strategies by identifying key market categories and segments
  • Identify key players within the market to plan lucrative M&A, partnerships and agreements


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