Personal Hygiene in Thailand to 2013
Datamonitor
October 12, 2009 SKU: DFMN2482989
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Countries covered: Thailand
Introduction
This databook provides key data and information on the personal hygiene market in Thailand. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope- Contains information on three categories: deodorants, soap and bath & shower products
- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
- Category level company and brand share as well as distribution share information for 2007 and 2008
- Review of the top two companies within the personal hygiene market, including company overview, key facts and business description
Highlights
The market for personal hygiene in Thailand increased at a compound annual growth rate of 4.6% between 2003 and 2008.
The Soap category led the personal hygiene market in Thailand, accounting for a share of 41.9%.
Leading players in Thai personal hygiene market include Unilever, Colgate-Palmolive Company and Bio Consumer Co. Ltd.
Reasons to Purchase- Develop business strategies by understanding the quantitative trends within the personal hygiene market in Thailand
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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- Chapter 1 Executive Summary
- Summary market level: personal hygiene
- Summary category level: bath & shower products
- Summary category level: deodorants
- Summary category level: soap
- Chapter 2 Introduction
- What is this report about?
- How to use this report
- Market definition
- Chapter 3 Market Overview
- Value analysis (Baht), 2003-08
- Value analysis (Baht), 2008-13
- Value analysis (US dollars), 2003-08
- Value analysis (US dollars), 2008-13
- Volume analysis, 2003-08
- Volume analysis, 2008-13
- Company and brand share analysis
- Distribution analysis
- Expenditure and consumption per capita
- Chapter 4 Leading Company Profiles
- Unilever
- Colgate-Palmolive Company
- Chapter 5 Category Analysis: Bath & Shower Products
- Value analysis (Baht), 2003-08
- Value analysis (Baht), 2008-13
- Value analysis (US dollars), 2003-08
- Value analysis (US dollars), 2008-13
- Volume analysis, 2003-08
- Volume analysis, 2008-13
- Company and brand share analysis
- Distribution analysis
- Expenditure and consumption per capita
- Chapter 6 Category Analysis: Deodorants
- Value analysis (Baht), 2003-08
- Value analysis (Baht), 2008-13
- Value analysis (US dollars), 2003-08
- Value analysis (US dollars), 2008-13
- Volume analysis, 2003-08
- Volume analysis, 2008-13
- Company and brand share analysis
- Distribution analysis
- Expenditure and consumption per capita
- Chapter 7 Category Analysis: Soap
- Value analysis (Baht), 2003-08
- Value analysis (Baht), 2008-13
- Value analysis (US dollars), 2003-08
- Value analysis (US dollars), 2008-13
- Volume analysis, 2003-08
- Volume analysis, 2008-13
- Company and brand share analysis
- Distribution analysis
- Expenditure and consumption per capita
- Chapter 8 Country Comparison
- Value
- Volume
- Market share
- Chapter 9 PESTLE Analysis
- Summary
- Political analysis
- Economic analysis
- Social analysis
- Technological analysis
- Legal analysis
- Environmental analysis
- Chapter 10 New Product Development
- Product launches over time
- Recent product launches
- Chapter 11 Macroeconomic Profile
- Macroeconomic indicators
- Chapter 12 Research Methodology
- Methodology overview
- Secondary research
- Market modeling
- Creating an initial data model
- Revising the initial data model
- Creating a final estimate
- Creating demographic value splits
- Primary research
- Data finalization
- Ongoing research
- Chapter 13 APPENDIX
- Future readings
- How to contact experts in your industry
- Disclaimer
- LIST OF FIGURES
- Figure 1: Thailand personal hygiene value and value forecast, 2003-13 (THBm, nominal prices)
- Figure 2: Thailand personal hygiene category growth comparison, by value, 2003-13
- Figure 3: Thailand personal hygiene volume and volume forecast, 2003-13 (units, million)
- Figure 4: Thailand personal hygiene category growth comparison, by volume, 2003-13
- Figure 5: Thailand personal hygiene company share, by value, 2007-08 (%)
- Figure 6: Thailand personal hygiene distribution channels, by value, 2007-08 (%)
- Figure 7: Thailand bath & shower products value and value forecast, 2003-13 (THBm, nominal prices)
- Figure 8: Thailand bath & shower products category growth comparison, by value, 2003-13
- Figure 9: Thailand bath & shower products volume and volume forecast, 2003-13 (units, million)
- Figure 10: Thailand bath & shower products category growth comparison, by volume, 2003-13
- Figure 11: Thailand bath & shower products company share, by value, 2007-08 (%)
- Figure 12: Thailand bath & shower products distribution channels, by value, 2007-08 (%)
- Figure 13: Thailand deodorants value and value forecast, 2003-13 (THBm, nominal prices)
- Figure 14: Thailand deodorants category growth comparison, by value, 2003-13
- Figure 15: Thailand deodorants volume and volume forecast, 2003-13 (units, million)
- Figure 16: Thailand deodorants category growth comparison, by volume, 2003-13
- Figure 17: Thailand deodorants company share, by value, 2007-08 (%)
- Figure 18: Thailand deodorants distribution channels, by value, 2007-08 (%)
- Figure 19: Thailand soap value and value forecast, 2003-13 (THBm, nominal prices)
- Figure 20: Thailand soap category growth comparison, by value, 2003-13
- Figure 21: Thailand soap volume and volume forecast, 2003-13 (units, million)
- Figure 22: Thailand soap category growth comparison, by volume, 2003-13
- Figure 23: Thailand soap company share, by value, 2007-08 (%)
- Figure 24: Thailand soap distribution channels, by value, 2007-08 (%)
- Figure 25: Global personal hygiene market split (value terms, 2008), top five countries
- Figure 26: Global personal hygiene market value, 2003-08, top five countries
- Figure 27: Global personal hygiene market split (volume terms, 2008), top five countries
- Figure 28: Global personal hygiene market volume, 2003-08, top five countries
- Figure 29: Annual data review process
- LIST OF TABLES
- Table 1: Personal hygiene category definitions
- Table 2: Personal hygiene distribution channels
- Table 3: Thailand personal hygiene value, 2003-08 (THBm, nominal prices)
- Table 4: Thailand personal hygiene value forecast, 2008-13 (THBm, nominal prices)
- Table 5: Thailand personal hygiene value, 2003-08 ($m, nominal prices)
- Table 6: Thailand personal hygiene value forecast, 2008-13 ($m, nominal prices)
- Table 7: Thailand personal hygiene volume, 2003-08 (units, million)
- Table 8: Thailand personal hygiene volume forecast, 2008-13 (units, million)
- Table 9: Thailand personal hygiene brand share, by value, 2007-08 (%)
- Table 10: Thailand personal hygiene value, by brand 2007-08 (THBm, nominal prices)
- Table 11: Thailand personal hygiene company share by value, 2007-08 (%)
- Table 12: Thailand personal hygiene value, by company, 2007-08 (THBm, nominal prices)
- Table 13: Thailand personal hygiene distribution channels, by value, 2007-08 (%)
- Table 14: Thailand personal hygiene value, by distribution channel, 2007-08 (THBm, nominal prices)
- Table 15: Thailand personal hygiene expenditure per capita, 2003-08 (THB, nominal prices)
- Table 16: Thailand personal hygiene forecast expenditure per capita, 2008-13 (THB, nominal prices)
- Table 17: Thailand personal hygiene expenditure per capita, 2003-08 ($, nominal prices)
- Table 18: Thailand personal hygiene forecast expenditure per capita, 2008-13 ($, nominal prices)
- Table 19: Thailand personal hygiene consumption per capita, 2003-08 (units)
- Table 20: Thailand personal hygiene forecast consumption per capita, 2008-13 (units)
- Table 21: Unilever key facts
- Table 22: Colgate-Palmolive Company key facts
- Table 23: Thailand bath & shower products value, 2003-08 (THBm, nominal prices)
- Table 24: Thailand bath & shower products value forecast, 2008-13 (THBm, nominal prices)
- Table 25: Thailand bath & shower products value, 2003-08 ($m, nominal prices)
- Table 26: Thailand bath & shower products value forecast, 2008-13 ($m, nominal prices)
- Table 27: Thailand bath & shower products volume, 2003-08 (units, million)
- Table 28: Thailand bath & shower products volume forecast, 2008-13 (units, million)
- Table 29: Thailand bath & shower products brand share, by value, 2007-08 (%)
- Table 30: Thailand bath & shower products value, by brand 2007-08 (THBm, nominal prices)
- Table 31: Thailand bath & shower products company share by value, 2007-08 (%)
- Table 32: Thailand bath & shower products value, by company, 2007-08 (THBm, nominal prices)
- Table 33: Thailand bath & shower products distribution channels, by value, 2007-08 (%)
- Table 34: Thailand bath & shower products value, by distribution channel, 2007-08 (THBm, nominal prices)
- Table 35: Thailand bath & shower products expenditure per capita, 2003-08 (THB, nominal prices)
- Table 36: Thailand bath & shower products forecast expenditure per capita, 2008-13 (THB, nominal prices)
- Table 37: Thailand bath & shower products expenditure per capita, 2003-08 ($, nominal prices)
- Table 38: Thailand bath & shower products forecast expenditure per capita, 2008-13 ($, nominal prices)
- Table 39: Thailand bath & shower products consumption per capita, 2003-08 (units)
- Table 40: Thailand bath & shower products forecast consumption per capita, 2008-13 (units)
- Table 41: Thailand deodorants value, 2003-08 (THBm, nominal prices)
- Table 42: Thailand deodorants value forecast, 2008-13 (THBm, nominal prices)
- Table 43: Thailand deodorants value, 2003-08 ($m, nominal prices)
- Table 44: Thailand deodorants value forecast, 2008-13 ($m, nominal prices)
- Table 45: Thailand deodorants volume, 2003-08 (units, million)
- Table 46: Thailand deodorants volume forecast, 2008-13 (units, million)
- Table 47: Thailand deodorants brand share, by value, 2007-08 (%)
- Table 48: Thailand deodorants value, by brand 2007-08 (THBm, nominal prices)
- Table 49: Thailand deodorants company share by value, 2007-08 (%)
- Table 50: Thailand deodorants value, by company, 2007-08 (THBm, nominal prices)
- Table 51: Thailand deodorants distribution channels, by value, 2007-08 (%)
- Table 52: Thailand deodorants value, by distribution channel, 2007-08 (THBm, nominal prices)
- Table 53: Thailand deodorants expenditure per capita, 2003-08 (THB, nominal prices)
- Table 54: Thailand deodorants forecast expenditure per capita, 2008-13 (THB, nominal prices)
- Table 55: Thailand deodorants expenditure per capita, 2003-08 ($, nominal prices)
- Table 56: Thailand deodorants forecast expenditure per capita, 2008-13 ($, nominal prices)
- Table 57: Thailand deodorants consumption per capita, 2003-08 (units)
- Table 58: Thailand deodorants forecast consumption per capita, 2008-13 (units)
- Table 59: Thailand soap value, 2003-08 (THBm, nominal prices)
- Table 60: Thailand soap value forecast, 2008-13 (THBm, nominal prices)
- Table 61: Thailand soap value, 2003-08 ($m, nominal prices)
- Table 62: Thailand soap value forecast, 2008-13 ($m, nominal prices)
- Table 63: Thailand soap volume, 2003-08 (units, million)
- Table 64: Thailand soap volume forecast, 2008-13 (units, million)
- Table 65: Thailand soap brand share, by value, 2007-08 (%)
- Table 66: Thailand soap value, by brand 2007-08 (THBm, nominal prices)
- Table 67: Thailand soap company share by value, 2007-08 (%)
- Table 68: Thailand soap value, by company, 2007-08 (THBm, nominal prices)
- Table 69: Thailand soap distribution channels, by value, 2007-08 (%)
- Table 70: Thailand soap value, by distribution channel, 2007-08 (THBm, nominal prices)
- Table 71: Thailand soap expenditure per capita, 2003-08 (THB, nominal prices)
- Table 72: Thailand soap forecast expenditure per capita, 2008-13 (THB, nominal prices)
- Table 73: Thailand soap expenditure per capita, 2003-08 ($, nominal prices)
- Table 74: Thailand soap forecast expenditure per capita, 2008-13 ($, nominal prices)
- Table 75: Thailand soap consumption per capita, 2003-08 (units)
- Table 76: Thailand soap forecast consumption per capita, 2008-13 (units)
- Table 77: Global personal hygiene market value, 2008
- Table 78: Global personal hygiene market split (value terms ($m), 2008), top five countries
- Table 79: Global personal hygiene market volume, 2008
- Table 80: Global personal hygiene market split (volume terms, 2008), top five countries
- Table 81: Leading players, top five countries
- Table 82: Analysis of Thailand’s political landscape
- Table 83: Analysis of Thailand’s economy
- Table 84: Analysis of Thailand’s social system
- Table 85: Analysis of Thailand’s technology landscape
- Table 86: Analysis of Thailand’s legal landscape
- Table 87: Analysis of Thailand’s environmental landscape
- Table 88: Thailand personal hygiene new product launches reports, by company (top five companies), 2008
- Table 89: Thailand personal hygiene new product launches SKUs, by company (top five companies), 2008
- Table 90: Thailand personal hygiene new product launches (reports), by flavor and fragrances (top 10 flavors), 2008
- Table 91: Thailand personal hygiene new product launches (reports), by ingredients (top 10 ingredients), 2008
- Table 92: Thailand personal hygiene new product launches (reports), by package tags or claims (top 10 claims), 2008
- Table 93: Thailand personal hygiene new product launches (reports) - Recent five launches (2008)
- Table 94: Thailand population, by age group, 2003-08 (millions)
- Table 95: Thailand population forecast, by age group, 2008-13 (millions)
- Table 96: Thailand population, by gender, 2003-08 (millions)
- Table 97: Thailand population forecast, by gender, 2008-13 (millions)
- Table 98: Thailand nominal GDP, 2003-08 (THBbn, nominal prices)
- Table 99: Thailand nominal GDP forecast, 2008-13 (THBbn, nominal prices)
- Table 100: Thailand real GDP, 2003-08 (THBbn, 2000 prices)
- Table 101: Thailand real GDP forecast, 2008-13 (THBbn, 2000 prices)
- Table 102: Thailand real GDP, 2003-08 ($bn, 2000 prices)
- Table 103: Thailand real GDP forecast, 2008-13 ($bn, 2000 prices)
- Table 104: Thailand consumer price index, 2003-08 (2000=100)
- Table 105: Thailand consumer price index, 2008-13 (2000=100)
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