Personal Hygiene Market - Regional level to 2013

Datamonitor
October 12, 2009
119 Pages - SKU: DFMN2470288
License type:
Introduction

This databook provides key data and information on the personal hygiene market for the following regions: Asia-Pacific; Latin America; Middle East and Africa; North America; Eastern Europe and Western Europe. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share.

Scope
  • Contains information on three categories: deodorants, soap and bath & shower products
  • Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
  • Category level company and brand share as well as distribution share information for 2007 and 2008
  • Review of the top two companies within the personal hygiene market, including company overview, key facts and business description
Highlights

The regional personal hygiene market grew at a compound annual growth rate of 3.4% between 2003 and 2008.

The Soap category led the regional personal hygiene market, accounting for a share of 36.1%.

The leading players in the regional personal hygiene market include Unilever,Procter & Gamble Company, The and Colgate-Palmolive Company

Reasons to Purchase
  • Develop business strategies by understanding the quantitative trends within the regional personal hygiene market
  • Design effective marketing and sales strategies by identifying key market categories and segments
  • Identify key players within the market to plan lucrative M&A, partnerships and agreements