Personal Hygiene in Norway to 2013
Datamonitor
October 9, 2009 136 Pages - SKU: DFMN2470432
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Countries covered: Norway
Introduction
This databook provides key data and information on the personal hygiene market in Norway. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope- Contains information on three categories: deodorants, soap and bath & shower products
- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
- Category level company and brand share as well as distribution share information for 2007 and 2008
- Review of the top two companies within the personal hygiene market, including company overview, key facts and business description
Highlights
The market for personal hygiene in Norway increased at a compound annual growth rate of 2.1% between 2003 and 2008.
The Deodorants category led the personal hygiene market in Norway, accounting for a share of 46.5%.
Leading players in Norwegian personal hygiene market include Unilever, Beiersdorf AG and Colgate-Palmolive Company.
Reasons to Purchase- Develop business strategies by understanding the quantitative trends within the personal hygiene market in Norway
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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- Chapter 1 Executive Summary
- Summary market level: personal hygiene
- Summary category level: bath & shower products
- Summary category level: deodorants
- Summary category level: soap
- Chapter 2 Introduction
- What is this report about?
- How to use this report
- Market definition
- Chapter 3 Market Overview
- Value analysis (Norwegian Krone), 2003-08
- Value analysis (Norwegian Krone), 2008-13
- Value analysis (US dollars), 2003-08
- Value analysis (US dollars), 2008-13
- Volume analysis, 2003-08
- Volume analysis, 2008-13
- Company and brand share analysis
- Distribution analysis
- Expenditure and consumption per capita
- Chapter 4 Leading Company Profiles
- Unilever
- Beiersdorf AG
- Chapter 5 Category Analysis: Bath & shower products
- Value analysis (Norwegian Krone), 2003-08
- Value analysis (Norwegian Krone), 2008-13
- Value analysis (US dollars), 2003-08
- Value analysis (US dollars), 2008-13
- Volume analysis, 2003-08
- Volume analysis, 2008-13
- Company and brand share analysis
- Distribution analysis
- Expenditure and consumption per capita
- Chapter 6 Category Analysis: Deodorants
- Value analysis (Norwegian Krone), 2003-08
- Value analysis (Norwegian Krone), 2008-13
- Value analysis (US dollars), 2003-08
- Value analysis (US dollars), 2008-13
- Volume analysis, 2003-08
- Volume analysis, 2008-13
- Company and brand share analysis
- Distribution analysis
- Expenditure and consumption per capita
- Chapter 7 Category Analysis: Soap
- Value analysis (Norwegian Krone), 2003-08
- Value analysis (Norwegian Krone), 2008-13
- Value analysis (US dollars), 2003-08
- Value analysis (US dollars), 2008-13
- Volume analysis, 2003-08
- Volume analysis, 2008-13
- Company and brand share analysis
- Distribution analysis
- Expenditure and consumption per capita
- Chapter 8 Country Comparison
- Value
- Volume
- Market share
- Chapter 9 PESTLE Analysis
- Summary
- Political analysis
- Economic analysis
- Social analysis
- Technological analysis
- Legal analysis
- Environmental analysis
- Chapter 10 New Product Development
- Product launches over time
- Recent product launches
- Chapter 11 Macroeconomic Profile
- Macroeconomic indicators
- Chapter 12 Research Methodology
- Methodology overview
- Secondary research
- Market modeling
- Creating an initial data model
- Revising the initial data model
- Creating a final estimate
- Creating demographic value splits
- Primary research
- Data finalization
- Ongoing research
- Chapter 13 APPENDIX
- Future readings
- How to contact experts in your industry
- Disclaimer
- LIST OF FIGURES
- Figure 1: Norway personal hygiene value and value forecast, 2003-13 (NOKm, nominal prices)
- Figure 2: Norway personal hygiene category growth comparison, by value, 2003-13
- Figure 3: Norway personal hygiene volume and volume forecast, 2003-13 (units, million)
- Figure 4: Norway personal hygiene category growth comparison, by volume, 2003-13
- Figure 5: Norway personal hygiene company share, by value, 2007-08 (%)
- Figure 6: Norway personal hygiene distribution channels, by value, 2007-08 (%)
- Figure 7: Norway bath & shower products value and value forecast, 2003-13 (NOKm, nominal prices)
- Figure 8: Norway bath & shower products category growth comparison, by value, 2003-13
- Figure 9: Norway bath & shower products volume and volume forecast, 2003-13 (units, million)
- Figure 10: Norway bath & shower products category growth comparison, by volume, 2003-13
- Figure 11: Norway bath & shower products company share, by value, 2007-08 (%)
- Figure 12: Norway bath & shower products distribution channels, by value, 2007-08 (%)
- Figure 13: Norway deodorants value and value forecast, 2003-13 (NOKm, nominal prices)
- Figure 14: Norway deodorants category growth comparison, by value, 2003-13
- Figure 15: Norway deodorants volume and volume forecast, 2003-13 (units, million)
- Figure 16: Norway deodorants category growth comparison, by volume, 2003-13
- Figure 17: Norway deodorants company share, by value, 2007-08 (%)
- Figure 18: Norway deodorants distribution channels, by value, 2007-08 (%)
- Figure 19: Norway soap value and value forecast, 2003-13 (NOKm, nominal prices)
- Figure 20: Norway soap category growth comparison, by value, 2003-13
- Figure 21: Norway soap volume and volume forecast, 2003-13 (units, million)
- Figure 22: Norway soap category growth comparison, by volume, 2003-13
- Figure 23: Norway soap company share, by value, 2007-08 (%)
- Figure 24: Norway soap distribution channels, by value, 2007-08 (%)
- Figure 25: Global personal hygiene market split (value terms, 2008), top five countries
- Figure 26: Global personal hygiene market value, 2003-08, top five countries
- Figure 27: Global personal hygiene market split (volume terms, 2008), top five countries
- Figure 28: Global personal hygiene market volume, 2003-08, top five countries
- Figure 29: Annual data review process
- LIST OF TABLES
- Table 1: Personal hygiene category definitions
- Table 2: Personal hygiene distribution channels
- Table 3: Norway personal hygiene value, 2003-08 (NOKm, nominal prices)
- Table 4: Norway personal hygiene value forecast, 2008-13 (NOKm, nominal prices)
- Table 5: Norway personal hygiene value, 2003-08 ($m, nominal prices)
- Table 6: Norway personal hygiene value forecast, 2008-13 ($m, nominal prices)
- Table 7: Norway personal hygiene volume, 2003-08 (units, million)
- Table 8: Norway personal hygiene volume forecast, 2008-13 (units, million)
- Table 9: Norway personal hygiene brand share, by value, 2007-08 (%)
- Table 10: Norway personal hygiene value, by brand 2007-08 (NOKm, nominal prices)
- Table 11: Norway personal hygiene company share by value, 2007-08 (%)
- Table 12: Norway personal hygiene value, by company, 2007-08 (NOKm, nominal prices)
- Table 13: Norway personal hygiene distribution channels, by value, 2007-08 (%)
- Table 14: Norway personal hygiene value, by distribution channel, 2007-08 (NOKm, nominal prices)
- Table 15: Norway personal hygiene expenditure per capita, 2003-08 (NOK, nominal prices)
- Table 16: Norway personal hygiene forecast expenditure per capita, 2008-13 (NOK, nominal prices)
- Table 17: Norway personal hygiene expenditure per capita, 2003-08 ($, nominal prices)
- Table 18: Norway personal hygiene forecast expenditure per capita, 2008-13 ($, nominal prices)
- Table 19: Norway personal hygiene consumption per capita, 2003-08 (units)
- Table 20: Norway personal hygiene forecast consumption per capita, 2008-13 (units)
- Table 21: Unilever key facts
- Table 22: Beiersdorf AG key facts
- Table 23: Norway bath & shower products value, 2003-08 (NOKm, nominal prices)
- Table 24: Norway bath & shower products value forecast, 2008-13 (NOKm, nominal prices)
- Table 25: Norway bath & shower products value, 2003-08 ($m, nominal prices)
- Table 26: Norway bath & shower products value forecast, 2008-13 ($m, nominal prices)
- Table 27: Norway bath & shower products volume, 2003-08 (units, million)
- Table 28: Norway bath & shower products volume forecast, 2008-13 (units, million)
- Table 29: Norway bath & shower products brand share, by value, 2007-08 (%)
- Table 30: Norway bath & shower products value, by brand 2007-08 (NOKm, nominal prices)
- Table 31: Norway bath & shower products company share by value, 2007-08 (%)
- Table 32: Norway bath & shower products value, by company, 2007-08 (NOKm, nominal prices)
- Table 33: Norway bath & shower products distribution channels, by value, 2007-08 (%)
- Table 34: Norway bath & shower products value, by distribution channel, 2007-08 (NOKm, nominal prices)
- Table 35: Norway bath & shower products expenditure per capita, 2003-08 (NOK, nominal prices)
- Table 36: Norway bath & shower products forecast expenditure per capita, 2008-13 (NOK, nominal prices)
- Table 37: Norway bath & shower products expenditure per capita, 2003-08 ($, nominal prices)
- Table 38: Norway bath & shower products forecast expenditure per capita, 2008-13 ($, nominal prices)
- Table 39: Norway bath & shower products consumption per capita, 2003-08 (units)
- Table 40: Norway bath & shower products forecast consumption per capita, 2008-13 (units)
- Table 41: Norway deodorants value, 2003-08 (NOKm, nominal prices)
- Table 42: Norway deodorants value forecast, 2008-13 (NOKm, nominal prices)
- Table 43: Norway deodorants value, 2003-08 ($m, nominal prices)
- Table 44: Norway deodorants value forecast, 2008-13 ($m, nominal prices)
- Table 45: Norway deodorants volume, 2003-08 (units, million)
- Table 46: Norway deodorants volume forecast, 2008-13 (units, million)
- Table 47: Norway deodorants brand share, by value, 2007-08 (%)
- Table 48: Norway deodorants value, by brand 2007-08 (NOKm, nominal prices)
- Table 49: Norway deodorants company share by value, 2007-08 (%)
- Table 50: Norway deodorants value, by company, 2007-08 (NOKm, nominal prices)
- Table 51: Norway deodorants distribution channels, by value, 2007-08 (%)
- Table 52: Norway deodorants value, by distribution channel, 2007-08 (NOKm, nominal prices)
- Table 53: Norway deodorants expenditure per capita, 2003-08 (NOK, nominal prices)
- Table 54: Norway deodorants forecast expenditure per capita, 2008-13 (NOK, nominal prices)
- Table 55: Norway deodorants expenditure per capita, 2003-08 ($, nominal prices)
- Table 56: Norway deodorants forecast expenditure per capita, 2008-13 ($, nominal prices)
- Table 57: Norway deodorants consumption per capita, 2003-08 (units)
- Table 58: Norway deodorants forecast consumption per capita, 2008-13 (units)
- Table 59: Norway soap value, 2003-08 (NOKm, nominal prices)
- Table 60: Norway soap value forecast, 2008-13 (NOKm, nominal prices)
- Table 61: Norway soap value, 2003-08 ($m, nominal prices)
- Table 62: Norway soap value forecast, 2008-13 ($m, nominal prices)
- Table 63: Norway soap volume, 2003-08 (units, million)
- Table 64: Norway soap volume forecast, 2008-13 (units, million)
- Table 65: Norway soap brand share, by value, 2007-08 (%)
- Table 66: Norway soap value, by brand 2007-08 (NOKm, nominal prices)
- Table 67: Norway soap company share by value, 2007-08 (%)
- Table 68: Norway soap value, by company, 2007-08 (NOKm, nominal prices)
- Table 69: Norway soap distribution channels, by value, 2007-08 (%)
- Table 70: Norway soap value, by distribution channel, 2007-08 (NOKm, nominal prices)
- Table 71: Norway soap expenditure per capita, 2003-08 (NOK, nominal prices)
- Table 72: Norway soap forecast expenditure per capita, 2008-13 (NOK, nominal prices)
- Table 73: Norway soap expenditure per capita, 2003-08 ($, nominal prices)
- Table 74: Norway soap forecast expenditure per capita, 2008-13 ($, nominal prices)
- Table 75: Norway soap consumption per capita, 2003-08 (units)
- Table 76: Norway soap forecast consumption per capita, 2008-13 (units)
- Table 77: Global personal hygiene market value, 2008
- Table 78: Global personal hygiene market split (value terms ($m), 2008), top five countries
- Table 79: Global personal hygiene market volume, 2008
- Table 80: Global personal hygiene market split (volume terms, 2008), top five countries
- Table 81: Leading players, top five countries
- Table 82: Analysis of Norway’s political landscape
- Table 83: Analysis of Norway’s economic landscape
- Table 84: Analysis of Norway’s social landscape
- Table 85: Analysis of Norway’s technology landscape
- Table 86: Number of patents registered by country
- Table 87: Analysis of Norway’s legal landscape
- Table 88: Analysis of Norway’s environmental landscape
- Table 89: Norway personal hygiene new product launches reports, by company (top five companies), 2008
- Table 90: Norway personal hygiene new product launches SKUs, by company (top five companies), 2008
- Table 91: Norway personal hygiene new product launches (reports), by flavor and fragrances, 2008
- Table 92: Norway personal hygiene new product launches (reports), by ingredients, 2008
- Table 93: Norway personal hygiene new product launches (reports), by package tags or claims, 2008
- Table 94: Norway personal hygiene new product launches (reports) - Recent five launches (2008)
- Table 95: Norway population, by age group, 2003-08 (millions)
- Table 96: Norway population forecast, by age group, 2008-13 (millions)
- Table 97: Norway population, by gender, 2003-08 (millions)
- Table 98: Norway population forecast, by gender, 2008-13 (millions)
- Table 99: Norway nominal GDP, 2003-08 (NOKbn, nominal prices)
- Table 100: Norway nominal GDP forecast, 2008-13 (NOKbn, nominal prices)
- Table 101: Norway real GDP, 2003-08 (NOKbn, 2000 prices)
- Table 102: Norway real GDP forecast, 2008-13 (NOKbn, 2000 prices)
- Table 103: Norway real GDP, 2003-08 ($bn, 2000 prices)
- Table 104: Norway real GDP forecast, 2008-13 ($bn, 2000 prices)
- Table 105: Norway consumer price index, 2003-08 (2000=100)
- Table 106: Norway consumer price index, 2008-13 (2000=100)
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