MarketWatch Personal Care - February 2012

Datamonitor's Personal Care MarketWatch provides monthly insight into the key developments in the personal care industry, including the latest news, analysis, and opinion from Europe, North America, South and Central America, and Asia Pacific.

Introduction

The Personal Care MarketWatch contains the latest news, analysis, and opinion, covering all of the month's major issues, including new products and innovations, mergers and acquisitions, and marketing and regulatory issues. It covers the period December 15, 2011 to January 14, 2012.

Scope

• Enhance your understanding of trends in the personal care industry by accessing the latest news and insight.
• Drive product ideation by studying the latest personal care innovations from around the world.
• Track competitor activity via the latest news on mergers, acquisitions, partnerships, and company expansions.

Highlights

In this month's rundown of novel personal care launches, one manufacturer could be set to cause a stir with the launch of an arousal gel combined with a cinema ticket promotion that promises a perfect date. Meanwhile, the dual phase concept has moved to the lip balm category.

Reasons to Purchase

• What have the key developments and trends been in the personal care industry in December 2011 and January 2012?
• What are the major new product and packaging developments in this sector that I need to be aware of?