The Future of Sustainable Food and Beverage Packaging

The Future of Sustainable Food and Beverage Packaging


October 28, 2010
181 Pages - SKU: DFMN2893434
License type:
Online Download      US $3,450.00
Global Site License      US $8,625.00
Introduction

Well over half of consumers across 20 nations consider grocery products to be over-packaged. Although this sentiment varies depending on product sector, it is symptomatic of intensifying pressure for the packaging industry to develop more sustainable solutions across the supply chain. In short, sustainability remains an industry defining issue for packagers and their customers

Scope
  • Covering food and non-alcoholic beverages, it outlines the drivers and inhibitors of sustainable packaging primarily from a consumers' perspective
  • Detailed action points (over 40 pages) showcasing best practice examples of global packaging innovations to assist benchmarking efforts
  • Evidence-led insight covering how consumers put their sustainable packaging views into action and to what extent attitude-behavior gaps persist
  • Incorporates multiple waves of proprietary consumer research across 20 countries. Accessible as a full length report and summarized PowerPoint brief
Highlights

Widespread environmental concerns are driving the sustainable packaging agenda Indicative of just how significant the issue has become, about two-thirds of consumers globally are willing to endure some degree of economic burden to protect the environment a finding made even more relevant in the context of the global economic crisis

Negative public perceptions of packaging have driven much of the sustainable packaging debate so far. Packaging is often seen as a burden to consumers and the environment (with French and UK consumers most likely to perceive grocery products to be over-packaged), thereby elevating the importance of sustainability in the 'packaging mix'

Minimizing the environment burden is just one of a number of important features determining how consumers will judge packaging. Nevertheless, claims associated with more sustainable forms of packaging, such as 'reduced packaging' and 'recyclable/compostable', exert a favorable influence on consumers' product evaluations

Reasons to Purchase
  • Obtain 'evidence-led insight': access multiple waves of primary consumers research data to support improved decision making
  • Develop compelling 'on-trend' products: better meet food and beverage consumers' packaging expectations with highly valued packaging features
  • Opportunity profiling: identify industry sentiment, consumer segments and best practice to better capitalize on an industry defining trend
Please note: this is delivered as a Zip file.



More Sustainable Packaging reports by Datamonitor

Revealing the Top Packaging Innovations of 2013 and Drivers by Datamonitor
Revealing the Top Packaging Innovations of 2013 and DriversIntroductionThis webinar showcases the best packaging innovations so far in 2013. It covers a wide range of ...
Adding Value Through Sustainable and Ethical Packaging for Consumers by Datamonitor
Adding Value Through Sustainable and Ethical Packaging for ConsumersIntroductionSustainability has become a key issue in the packaging arena, with multiple drivers including regulation, current economic ...
Sustainability in Packaging by Datamonitor
Sustainability in PackagingIntroductionThis Pack-Track presentation, delivered on March 20, 2013, explores different ways that pack innovation and change have been used to drive sustainability. ScopeAnalyze ...
Innovation in Packaging Design and Functionality by Datamonitor
IntroductionConsumers have become more demanding and discerning. The food and drink products they buy often have to do more than just provide sustenance. Sensory indulgence ...
See all reports like this >>