Feminine care in Poland to 2012

Datamonitor
January 5, 2009
133 Pages - SKU: DFMN2090697
License type:
Countries covered: Poland

Introduction

This databook is a detailed information resource covering all the key data points on Feminine care in Poland. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2007 and full forecasts to 2012.

Scope
  • Contains information on 4 categories: Internal Cleansers, Pantiliners & shields, Sanitary Pads and Tampons
  • Provides market value, volume, expenditure and consumption data by market, category and segment
  • Includes company and brand share data by categories
Highlights

The market for Feminine care in Poland increased between 2002-2007, growing at an average annual rate of 4.0%.

The leading company in the market in 2007 was Johnson & Johnson. The second-largest player was Procter & Gamble Company, The with Kimberly-Clark Corporation in third place.

Reasons to Purchase
  • Discover the major quantitative trends affecting the Feminine care markets
  • Understand consumers' consumption and expenditure patterns
  • Understand the future direction of the market with reliable historical data and full five year forecasting


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