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Dog care in Morocco to 2013

Datamonitor
August 31, 2009
115 Pages - SKU: DFMN2429240

Abstract Table of Contents Search inside this report Related Reports

Countries covered: Morocco

Introduction

This databook provides key data and information on the dog care market in Morocco. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

Contains information on three categories: dog food, dog toys and dog chews & treats
Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
Category level company and brand share as well as distribution share information for 2007 and 2008
Review of the top two companies within the dog care market, including company overview, key facts and business description

Highlights

The market for dog care in Morocco increased at a compound annual growth rate of 8.4% between 2003 and 2008.

The dog food category led the dog care market in Morocco, accounting for a share of 96.3%.

Leading players in Moroccan dog care market include Mars, Inc.and Nestle S.A..

Reasons to Purchase

Develop business strategies by understanding the quantitative trends within the dog care market in Morocco
Design effective marketing and sales strategies by identifying key market categories and segments
Identify key players within the market to plan lucrative M&A, partnerships and agreements

Chapter 1 EXECUTIVE SUMMARY: Summary Market Level - Dog care; Summary category level - Dog food; Summary category level - Dog toys; Summary category level - Dog chews & treats
Chapter 2 INTRODUCTION: What is this report about?; How to use this report; Market Definition
Chapter 3 MARKET OVERVIEW: Value Analysis, 2003-08; Value Analysis, 2008-13; Value Analysis, US$ 2003-08; Value Analysis, US$ 2008-13; Volume Analysis, 2003-08; Volume Analysis, 2008-13; Company and Brand Share Analysis; Distribution Analysis; Expenditure & consumption per capita
Chapter 4 LEADING COMPANY PROFILES: Mars, Inc.; Nestlé SA
Chapter 5 CATEGORY ANALYSIS - DOG FOOD: Value Analysis, 2003-08; Value Analysis, 2008-13; Value Analysis, US$ 2003-08; Value Analysis, US$ 2008-13; Volume Analysis, 2003-08; Volume Analysis, 2008-13; Company and Brand Share Analysis; Distribution Analysis; Expenditure & consumption per capita
Chapter 6 CATEGORY ANALYSIS - DOG TOYS: Value Analysis, 2003-08; Value Analysis, 2008-13; Value Analysis, US$ 2003-08; Value Analysis, US$ 2008-13; Volume Analysis, 2003-08; Volume Analysis, 2008-13; Company and Brand Share Analysis; Distribution Analysis; Expenditure & consumption per capita
Chapter 7 CATEGORY ANALYSIS - DOG CHEWS & TREATS: Value Analysis, 2003-08; Value Analysis, 2008-13; Value Analysis, US$ 2003-08; Value Analysis, US$ 2008-13; Volume Analysis, 2003-08; Volume Analysis, 2008-13; Company and Brand Share Analysis; Distribution Analysis; Expenditure & consumption per capita
Chapter 8 COUNTRY COMPARISON: Value; Volume; Market Share
Chapter 9 NEW PRODUCT DEVELOPMENT: Product launches over time; Recent product launches
Chapter 10 MOROCCO SOCIOECONOMIC PROFILE: Country Overview; Key Facts; Political Overview; Economic Overview
Chapter 11 MOROCCO MACROECONOMIC PROFILE: Macroeconomic Indicators
Chapter 12 RESEARCH METHODOLOGY: Methodology overview; Secondary research; Market modeling; Primary research; Data finalization; Ongoing research
Chapter 13 APPENDIX: Future readings; How to contact experts in your industry; Disclaimer
LIST OF FIGURES: Figure 1: Morocco dog care value and value forecast, 2003-13 (MAD m, nominal prices); Figure 2: Morocco dog care category growth comparison, by value, 2003-13; Figure 3: Morocco dog care volume and volume forecast, 2003-13 (Kg/Units m); Figure 4: Morocco dog care category growth comparison, by volume, 2003-13; Figure 5: Morocco dog care company share, by value, 2007-08 (%); Figure 6: Morocco dog care distribution channels, by value, 2007-08 (%); Figure 7: Morocco dog food value and value forecast, 2003-13 (MAD m, nominal prices); Figure 8: Morocco dog food category growth comparison, by value, 2003-13; Figure 9: Morocco dog food volume and volume forecast, 2003-13 (Kg m); Figure 10: Morocco dog food category growth comparison, by volume, 2003-13; Figure 11: Morocco dog food company share, by value, 2007-08 (%); Figure 12: Morocco dog food distribution channels, by value, 2007-08 (%); Figure 13: Morocco dog toys value and value forecast, 2003-13 (MAD m, nominal prices); Figure 14: Morocco dog toys volume and volume forecast, 2003-13 (Units m); Figure 15: Morocco dog toys distribution channels, by value, 2007-08 (%); Figure 16: Morocco dog chews & treats value and value forecast, 2003-13 (MAD m, nominal prices); Figure 17: Morocco dog chews & treats category growth comparison, by value, 2003-13; Figure 18: Morocco dog chews & treats volume and volume forecast, 2003-13 (Kg m); Figure 19: Morocco dog chews & treats category growth comparison, by volume, 2003-13; Figure 20: Morocco dog chews & treats distribution channels, by value, 2007-08 (%); Figure 21: Global dog care market split (value terms, 2008) - Top 5 countries; Figure 22: Global dog care market value, 2003-2008 (Top 5 countries); Figure 23: Global dog care market split (volume terms, 2008) - Top 5 countries; Figure 24: Global dog care market volume, 2003-2008 (Top 5 countries); Figure 25: Map of Morocco; Figure 26: Annual data review process
LIST OF TABLES: Table 1: Dog care category definitions; Table 2: Dog care distribution channels; Table 3: Morocco dog care value, 2003-08 (MAD m, nominal prices); Table 4: Morocco dog care value forecast, 2008-13 (MAD m, nominal prices); Table 5: Morocco dog care value, 2003-08 (US$ m nominal prices); Table 6: Morocco dog care value forecast, 2008-13 (US$ m nominal prices); Table 7: Morocco dog care volume, 2003-08 (Kg/Units m); Table 8: Morocco dog care volume forecast, 2008-13 (Kg/Units m); Table 9: Morocco dog care brand share, by value, 2007-08 (%); Table 10: Morocco dog care value, by brand 2007-08 (MAD m nominal prices); Table 11: Morocco dog care company share by value, 2007-08 (%); Table 12: Morocco dog care value, by company, 2007-08 (MAD m nominal prices); Table 13: Morocco dog care distribution channels, by value, 2007-08 (%); Table 14: Morocco dog care value, by distribution channel, 2007-08 (MAD m nominal prices); Table 15: Morocco dog care expenditure per capita, 2003-08 (MAD, nominal prices); Table 16: Morocco dog care forecast expenditure per capita, 2008-13 (MAD, nominal prices); Table 17: Morocco dog care expenditure per capita, 2003-08 (US$ nominal prices); Table 18: Morocco dog care forecast expenditure per capita, 2008-13 (US$ nominal prices); Table 19: Morocco dog care consumption per capita, 2003-08 (Kg/Units); Table 20: Morocco dog care forecast consumption per capita, 2008-13 (Kg/Units); Table 21: Mars, Inc. Key Facts; Table 22: Nestlé SA Key Facts; Table 23: Morocco dog food value, 2003-08 (MAD m, nominal prices); Table 24: Morocco dog food value forecast, 2008-13 (MAD m, nominal prices); Table 25: Morocco dog food value, 2003-08 (US$ m nominal prices); Table 26: Morocco dog food value forecast, 2008-13 (US$ m nominal prices); Table 27: Morocco dog food volume, 2003-08 (Kg m); Table 28: Morocco dog food volume forecast, 2008-13 (Kg m); Table 29: Morocco dog food brand share, by value, 2007-08 (%); Table 30: Morocco dog food value, by brand 2007-08 (MAD m nominal prices); Table 31: Morocco dog food company share by value, 2007-08 (%); Table 32: Morocco dog food value, by company, 2007-08 (MAD m nominal prices); Table 33: Morocco dog food distribution channels, by value, 2007-08 (%); Table 34: Morocco dog food value, by distribution channel, 2007-08 (MAD m nominal prices); Table 35: Morocco dog food expenditure per capita, 2003-08 (MAD, nominal prices); Table 36: Morocco dog food forecast expenditure per capita, 2008-13 (MAD, nominal prices); Table 37: Morocco dog food expenditure per capita, 2003-08 (US$ nominal prices); Table 38: Morocco dog food forecast expenditure per capita, 2008-13 (US$ nominal prices); Table 39: Morocco dog food consumption per capita, 2003-08 (Kg); Table 40: Morocco dog food forecast consumption per capita, 2008-13 (Kg); Table 41: Morocco dog toys value, 2003-08 (MAD m, nominal prices); Table 42: Morocco dog toys value forecast, 2008-13 (MAD m, nominal prices); Table 43: Morocco dog toys value, 2003-08 (US$ m nominal prices); Table 44: Morocco dog toys value forecast, 2008-13 (US$ m nominal prices); Table 45: Morocco dog toys volume, 2003-08 (Units m); Table 46: Morocco dog toys volume forecast, 2008-13 (Units m); Table 47: Morocco dog toys brand share, by value, 2007-08 (%); Table 48: Morocco dog toys value, by brand 2007-08 (MAD m nominal prices); Table 49: Morocco dog toys company share by value, 2007-08 (%); Table 50: Morocco dog toys value, by company, 2007-08 (MAD m nominal prices); Table 51: Morocco dog toys distribution channels, by value, 2007-08 (%); Table 52: Morocco dog toys value, by distribution channel, 2007-08 (MAD m nominal prices); Table 53: Morocco dog toys expenditure per capita, 2003-08 (MAD, nominal prices); Table 54: Morocco dog toys forecast expenditure per capita, 2008-13 (MAD, nominal prices); Table 55: Morocco dog toys expenditure per capita, 2003-08 (US$ nominal prices); Table 56: Morocco dog toys forecast expenditure per capita, 2008-13 (US$ nominal prices); Table 57: Morocco dog toys consumption per capita, 2003-08 (Units); Table 58: Morocco dog toys forecast consumption per capita, 2008-13 (Units); Table 59: Morocco dog chews & treats value, 2003-08 (MAD m, nominal prices); Table 60: Morocco dog chews & treats value forecast, 2008-13 (MAD m, nominal prices); Table 61: Morocco dog chews & treats value, 2003-08 (US$ m nominal prices); Table 62: Morocco dog chews & treats value forecast, 2008-13 (US$ m nominal prices); Table 63: Morocco dog chews & treats volume, 2003-08 (Kg m); Table 64: Morocco dog chews & treats volume forecast, 2008-13 (Kg m); Table 65: Morocco dog chews & treats brand share, by value, 2007-08 (%); Table 66: Morocco dog chews & treats value, by brand 2007-08 (MAD m nominal prices); Table 67: Morocco dog chews & treats company share by value, 2007-08 (%); Table 68: Morocco dog chews & treats value, by company, 2007-08 (MAD m nominal prices); Table 69: Morocco dog chews & treats distribution channels, by value, 2007-08 (%); Table 70: Morocco dog chews & treats value, by distribution channel, 2007-08 (MAD m nominal prices); Table 71: Morocco dog chews & treats expenditure per capita, 2003-08 (MAD, nominal prices); Table 72: Morocco dog chews & treats forecast expenditure per capita, 2008-13 (MAD, nominal prices); Table 73: Morocco dog chews & treats expenditure per capita, 2003-08 (US$ nominal prices); Table 74: Morocco dog chews & treats forecast expenditure per capita, 2008-13 (US$ nominal prices); Table 75: Morocco dog chews & treats consumption per capita, 2003-08 (Kg); Table 76: Morocco dog chews & treats forecast consumption per capita, 2008-13 (Kg); Table 77: Global dog care market value, 2008; Table 78: Global dog care market split (value terms (US$ m), 2008) - Top 5 countries; Table 79: Global dog care market volume, 2008; Table 80: Global dog care market split (volume terms, 2008) - Top 5 countries; Table 81: Leading players - Top 5 countries; Table 82: Morocco dog care new product launches reports, by company 2008; Table 83: Morocco dog care new product launches SKUs, by company 2008; Table 84: Morocco dog care new product launches (reports), by flavor and fragrances 2008; Table 85: Morocco dog care new product launches (reports), by ingredients 2008; Table 86: Morocco dog care new product launches (reports), by package tags or claims 2008; Table 87: Morocco dog care new product launches (reports) - Recent 5 launches (2008); Table 88: Morocco Key Facts; Table 89: Morocco population, by age group, 2003-08 (millions); Table 90: Morocco population forecast, by age group, 2008-13 (millions); Table 91: Morocco population, by gender, 2003-08 (millions); Table 92: Morocco population forecast, by gender, 2008-13 (millions); Table 93: Morocco nominal GDP, 2003-08 (MAD bn, nominal prices); Table 94: Morocco nominal GDP forecast, 2008-13 (MAD bn, nominal prices); Table 95: Morocco real GDP, 2003-08 (MAD bn, 2000 prices); Table 96: Morocco real GDP forecast, 2008-13 (MAD bn, 2000 prices); Table 97: Morocco real GDP, 2003-08 (US$ bn, 2000 prices); Table 98: Morocco real GDP forecast, 2008-13 (US$ bn, 2000 prices); Table 99: Morocco consumer price index, 2003-08 (2000=100); Table 100: Morocco consumer price index, 2008-13 (2000=100)

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