Confectionery in Israel to 2014

Introduction

This databook provides key data and information on the confectionery market in Israel. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

• Contains information on four categories: cereal bars, chocolate, gum and sugar confectionery
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data
• Category level company and brand share as well as distribution share information for 2008 and 2009
• Review of the top two companies within the confectionery market, including company overview, key facts and business description

Highlights

The market for confectionery in Israel increased at a compound annual growth rate of 3.3% between 2004 and 2009.

The chocolate category led the confectionery market in Israel, accounting for a share of 52.3%.

Leading players in Israeli confectionery market include Strauss-Elite Ltd., Carmit Candy Industries Ltd. and Mars, Inc.

Reasons to Purchase

• Develop business strategies by understanding the quantitative trends within the confectionery market in Israel
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements