Baby drinks in Japan to 2012

Datamonitor
April 28, 2009
100 Pages - SKU: DFMN2230943
License type:
Introduction

This databook is a detailed information resource covering all the key data points on Baby drinks in Japan. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2007 and full forecasts to 2012.

Scope
  • Contains information on 2 categories: Infant Formula and Baby Juice
  • Provides market value, volume, expenditure and consumption data by market, category and segment
  • Includes company and brand share data by categories
Highlights

The market for Baby drinks in Japan increased between 2002-2007, at an average annual rate of 0.9%.

The leading company in the market in 2007 was Meiji Dairies Corporation. The second-largest player was Morinaga Milk Industry Company Ltd with Wakodo in third place.

Reasons to Purchase
  • Discover the major quantitative trends affecting the Baby drinks markets
  • Understand consumers' consumption and expenditure patterns
  • Understand the future direction of the market with reliable historical data and full five year forecasting