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Addressing the Challenges of Consumer-driven Healthcare (Review Report)

Datamonitor
January 26, 2007
53 Pages - SKU: DFMN1445627

Abstract Table of Contents Search inside this report Related Reports

Introduction

Comprehensive analysis of the consumer-driven healthcare market, technology, and vendor perspectives.

Scope

The Changing Role of Consumers in Healthcare
Vendor Strategies for the Consumer-Driven Healthcare Marketplace
Helping healthcare organizations compete in a consumer-driven environment
US and Europe consumer-driven healthcare IT spending

Highlights

Consumer-driven healthcare challenges the traditional roles of providers and payers
Healthcare organizations are implementing or leveraging different technologies to address those challenges
Patients are becoming active consumers of healthcare globally

Reasons to Purchase

Gain valuable industry insight into the market drivers and inhibitors for consumer-driven healthcare
Align your go-to-market strategy with both the organizational and technology needs of healthcare
Quantify the current and projected market opportunity for EHRsm portals and CRM in the US and Europe

DATAMONITOR VIEW
CATALYST
SUMMARY
METHODOLOGY
EXECUTIVE SUMMARY: Introduction; The Changing Role of Consumers in Healthcare (Market Focus); Vendor Strategies for the Consumer-Driven Healthcare Marketplace (Strategy Focus); Helping healthcare organizations compete in a consumer-driven environment (Customer Focus); US Consumer-driven Healthcare IT Spending (Databook); Europe Consumer-driven Healthcare IT Spending (Databook)
THE CHANGING ROLE OF CONSUMERS IN HEALTHCARE (MARKET FOCUS): Summary; Patients are becoming active consumers of healthcare globally; Defining consumerism and consumer-driven healthcare; Escalating out-of-pocket expenses are creating demanding consumers; The Internet is changing consumer behavior and influences their decision-making; Accessing health information online is becoming increasingly mainstream; The Internet is evolving into an interactive tool for managing healthcare; Online tools are exerting influence over consumers' interactions with their physicians; Governments encourage their population to participate in consumer-driven healthcare initiatives; Consumer-directed healthcare challenges the traditional roles of providers and payers; Healthcare organizations are feeling the heat of consumer-driven healthcare right now; Challenges for providers and payers are more cultural rather than technological; Collaboration across different stakeholders will be key in consumer-driven healthcare; Providers and payers must apply lessons learned from the banking and retail industries; Healthcare organizations are implementing different technologies to address challenges; Personal health records are a top priority for providers within the consumer-driven marketplace; But investing in technology such as a PHR is primarily a business decision; Linking financial systems and services to clinical systems such as a PHR will be the norm
ACTIONS: Being innovative and flexible may be the best way to help your customers; Focus on service offerings and ongoing customer support; Align yourself with the pain points; Consumerism is a global phenomenon with separate local implications
VENDOR STRATEGIES FOR THE CONSUMER-DRIVEN HEALTHCARE MARKETPLACE (STRATEGY FOCUS): Summary; Vendors must help healthcare organizations translate challenges into actionable projects; A successful vendor strategy begins with a deep understanding of the challenges facing payers and providers; An effective vendor strategy aligns with the industry's pain points and translates them into solutions; Developing partnerships must be an essential part of a vendor's go-to-market strategy; Partnerships can provide stability in a nascent and unstable market; Partnerships can offer a more long-term commitment to success; Partnerships developed as strategic alliances are an effective way to leverage competencies
ACTIONS: Vendors adopting a wait-and-see strategy will do so at their own peril; Successful vendor strategies do not understimate competition from new players; It is not too early to extend to global markets - through partnerships
HELPING HEALTHCARE ORGANIZATIONS COMPETE IN A CONSUMER-DRIVEN ENVIRONMENT (CUSTOMER FOCUS): Summary; Consumer-driven healthcare is here and visibly impacting healthcare organizations; Consumerism in healthcare is the product of several market forces; Consumerism is felt by all stakeholders in healthcare, and particularly by providers; Providers are faced with new types of challenges related to both culture and technology; Although adoption of EHRs and PHRs is low, healthcare providers recongize their value; Adoption of EHRs and PHRs remains low; Yet, EHRs and PHRs are a top priority for healthcare organizations; Providers prioritize IT spending with the consumer in mind; Healthcare organizations require technological progress that addresses standards and integration obstacles; Electronic health records will pave the wave for the adoption of other consumer-driven healthcare technologies, such as PHRs
ACTIONS: Target patient-centric services and products; Stay in front of market trends as there is no room for error with your healthcare clients; Do not lose sight of your other target customer: the consumer
US CONSUMER-DRIVEN HEALTHCARE IT SPENDING (DATABOOK): Introduction; Definitions; Introduction; Total US Consumer-driven Healthcare IT spending 2006-2011; Total US consumer-driven healthcare IT spending by solution 2006-2011; US IT spending on EHRs by technology segment 2006 - 2011; US IT spending on portals by technology segment 2006 - 2011; US IT spending on CRM by solution segment 2006 - 2011
EUROPE CONSUMER-DRIVEN HEALTHCARE IT SPENDING (DATABOOK): Introduction; Total Europe Consumer-driven Healthcare IT spending 2006-2011; Total Europe consumer-driven healthcare IT spending by solution 2006-2011; Europe IT spending on EHRs by technology segment 2006 - 2011; Europe IT spending on portals by technology segment 2006 - 2011; Europe IT spending on CRM by solution segment 2006 - 2011
APPENDIX: Definitions; Extended methodology; Datamonitor's ongoing primary research efforts; External secondary research and sources; Further reading; Ask the analyst
List of Tables: Table 1: Total US Consumer-driven Healthcare IT Spending 2006-2011; Table 2: Total US consumer-driven healthcare IT spending by solution 2006-2011; Table 3: US IT spending on EHRs by technology segment 2006-2011; Table 4: US IT spending on portals by technology segment 2006-2011; Table 5: US IT spending on CRM by solution segment 2006-2011; Table 6: Total Europe Consumer-driven Healthcare IT Spending 2006-2011; Table 7: Total Europe consumer-driven healthcare IT spending by solution 2006-2011; Table 8: Europe IT spending on EHRs by technology segment 2006-2011; Table 9: Europe IT spending on portals by technology segment 2006-2011; Table 10: Europe IT spending on CRM by solution segment 2006-2011
List of Figures: Figure 1: Out-of-pocket expenses continue to increase; Figure 2: Consumers increasingly turn to online sources for health-related information (Q. : I have accessed the following sources of health information in the past 6 months...); Figure 3: Online tools are exerting influence over consumers' interactions with their physicians; Figure 4: Collaboration with payers and catering to consumer demands challenges the cultural and core business processes of healthcare organizations across geographic markets; Figure 5: Providers plan to address some of their challenges by implementing IT projects such as personal health records (PHRs); Figure 6: Vendor marketing messages should address specific challenges faced by healthcare organizations; Figure 7: An effective vendor strategy aligns with the industry's pain points and translates them into actionable projects; Figure 8: Permutations of partnerships and corresponding benefits; Figure 9: The opportunity space for strategic partnerships among several stakeholders is limited; Figure 10: Most providers are feeling the impact of consumerism right now; Figure 11: Consumer-driven healthcare poses new challenges for providers; Figure 12: Personal Health Records (PHR) adoption is low but will grow over time; Figure 13: Personal health records are a top priority for healthcare organizations; Figure 14: Healthcare provider organizations are prioritizing their IT spending projects with consumerism in mind; Figure 15: Several obstacles must be addressed in order for EHRs to become mainstream; Figure 16: Integration is an important functionality of electronic health records both in North America and in Europe; Figure 17: Total US Consumer-driven Healthcare IT Spending 2006-2011; Figure 18: Total US consumer-driven healthcare IT spending by solution 2006-2011; Figure 19: US IT spending on EHRs by technology segment 2006-2011; Figure 20: US IT spending on portals by technology segment 2006-2011; Figure 21: US IT spending on CRM by solution segment 2006-2011; Figure 22: Total Europe Consumer-driven Healthcare IT Spending 2006-2011; Figure 23: Total Europe consumer-driven healthcare IT spending by solution 2006-2011; Figure 24: Europe IT spending on EHRs by technology segment 2006-2011; Figure 25: Europe IT spending on portals by technology segment 2006-2011; Figure 26: Europe IT spending on CRM by solution segment 2006-2011

Addressing the Challenges of Consumer-driven Healthcare (Review Report)

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