Mobile Movies: The Market for Short Video on Small Screens


August 1, 2003
105 Pages - SKU: BGDQ1139030
License type:
Video is the one feature likely to motivate hundreds of millions of mobile phone users to upgrade to 3G service. It is also a poorly understood feature. The result of more than 20 in-depth interviews with operators, manufacturers, content owners, and developers this report is a must read for anyone involved in wireless strategy. The report also discusses complementary opportunities for Wi-Fi hotspot and emerging proximity point services.



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