DIRECTV Hypes More HD Channels En Route - Raising Its Total HD Channel Count to 130 (Competitive Intelligence Report)
Current Analysis Inc.
July 29, 2008 4 Pages - SKU: CUR1939342
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| DIRECTV cranks up its hype machine and touts more HD channels coming by mid-August. Thirty more HD channels is an improvement, but some consumers may be happy with existing HD choices and not care about 100 plus HD channels.
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Event Summary
- Description of a significant recent industry event, such as a product or service launch, acquisition, major corporate strategy adjustment, or a change in technology direction.
Analytical Summary
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Current Perspective
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Competitive Positives
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Competitive Concerns
- Examines any potentially negative issues for the company or companies that are raised as a result of the event.
Recommended Vendor Actions
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Recommended Competitor Actions
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Recommended Customer Actions
- Current Analysis' recommendations on what potential actions end-users should take in response to the event, when deciding which vendors to chose from.
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