Blyk Folds UK Service, Flags New Partnership Model in Action (Competitive Intelligence Report)
Current Analysis Inc.
July 28, 2009 6 Pages - SKU: CUR2475875
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| Blyk's UK MVNO closure, and partnership with Vodafone in the Netherlands, represents a pragmatic compromise for this high-profile mobile marketing pioneer. It's unlikely that anyone will try the ad-sponsored MVNO model again in a hurry.
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- Event Summary
- Description of a significant recent industry event, such as a product or service launch, acquisition, major corporate strategy adjustment, or a change in technology direction.
Analytical Summary
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Current Perspective
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Competitive Positives
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Competitive Concerns
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Recommended Vendor Actions
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Recommended Competitor Actions
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Recommended Customer Actions
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