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Baby Products: market research reports
Babycare products are those products intended to facilitate the care, feeding, even mental development of the littlest Americans. These babycare supplies are sold to baby’s parents, grandparents, or others, through the three principle mass channels (supermarkets, chain drugstores, mass merchandisers), as well as through natural grocery/HBC stores (such as Whole Foods Markets), and through prestige outlets such as upscale department stores (Macy’s, Bloomingdale’s, Neiman Marcus), and both upscale and downscale baby boutiques.
Babycare supplies are also sold through the pop-prestige channel (The Body Shop, Sephora), which takes prestige-priced HBC brands to the masses, via open-sell formats in which these brands are stocked on the open shelves, accessible to “average” shoppers – as opposed to the traditional prestige format, in which expensive brands must be guarded by chic clerks behind locked glass counters.
In addition, babycare supplies have sell-through in convenience stores, newsstands, spas and salons with retail counters, and so on. A growing share of sales is made through direct-sales operations, a channel driven by Internet websites with e-tail functions, and television infomercials and home shopping networks. “Direct” also encompasses mobile, as well as – still viable – print media such as mail-order catalogs, print ads, direct-mailed coupon books, etc.
“Babies” are defined as kids ranging from newborns up to age one year.
But classing babycare supplies according to age-suitability can be very difficult: Some of the products – a shampoo, a toy, a pacifier – may indeed be used by toddlers or even preschoolers. It is virtually impossible to exclude sales for such use, while having to include the dollar overlap reflects the practicalities of daily life, anyway.
Baby Products market research reports and industry analysis
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$1,020.00
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Nappies/Diapers/Pants in Venezuela
4/3/2013 | published by: Euromonitor International
... the organisation responsible, Sundecop, set product prices, having performed audits on companies and reviewing business profits vs costs. The law does not take into account different formats or types, value-added features or product quality. All ...
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$900.00
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Disposable Baby Products - US - April 2013
4/1/2013 | published by: Mintel International Group Ltd.
... market share and sales; challenging economic circumstances and falling birth rates are decreasing product demand; and parents are gravitating to online retailers in search of deep discounts. Market players will need to explore ways to ...
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$3,995.00
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Baby & Toddler Products (UK) - Industry Report
3/18/2013 | published by: Plimsoll Publishing Ltd.
... LEISURE PRODUCTS PLC and HASBRO U K LTD. This report covers activities such as baby, toys, nursery, baby clothes, pram and includes a wealth of information on the financial trends over the past four years. ...
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$525.00
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Nappies/Diapers/Pants in Mexico
3/14/2013 | published by: Euromonitor International
... these product enhancements, the leading manufacturers in the category offered jumbo packages in a bid to offer significant cost savings for consumers. These were the most significant trends in nappies/diapers/pants in Mexico during 2012. Euromonitor ...
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$900.00
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Nappies/Diapers/Pants in Colombia
3/11/2013 | published by: Euromonitor International
... household dropped from 1.5 in 2006 to 1.3 in 2011. The birth rate fell from 21 in 2006 to 19.4 in 2011, while the fertility rate (children born per female) declined from 2.5 to 2.3 ...
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$900.00
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Baby Product Retailers in China
3/8/2013 | published by: IBISWorld
... are not included in the industry. This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and ...
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$910.00
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$199.00
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$199.00
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2013 U.S. Children's wear, incl boys, girls, & infants & toddlers sold through Gift, novelty, & souvenir stores-Product & Retail Report
2/15/2013 | published by: Barnes Reports
... demographics. The report features 2013 current and 2014 forecast estimates on the sales of Children's wear, incl boys, girls, & infants & toddlers sold through Gift, novelty, & souvenir stores nationally and for all 50 ...
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$199.00
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