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DVD Drive Ownership and Market Potential - June 2003

Consumer Electronics Association
June 1, 2003
123 Pages - SKU: CEA896861

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Countries covered: United States

DVD Drive Ownership and Market Potential - June 2003

How many consumers have DVD drives? What kinds do they have? How did drive owners obtain their drives? In what ways are they using them? How satisfied are they with them? What do they like and dislike most about them? How familiar are other consumers with the technology? What DVD drive features intrigue them the most? When might they buy the drives? In eBrain Market Research’s first comprehensive study of DVD drives, this report seeks to answer these questions and more.

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Do You Or Someone In Your Household Currently Own A Home Computer?
Which Of The Following Products Do You, Or Someone In Your Household, Currently Own?
What Type Of DVD Drive Do You Own?
Is The DVD Drive Installed In A Laptop Or Desktop Computer Or Is It An External Device That Is Connected To Your Computer With Cables?
How Did You Obtain The DVD Drive?
How Many Speakers Do You Have Connected To The Computer That Has A DVD Drive?
Did These Speakers Come With The Computer Or Did You Purchase Them Separately?
In A Typical Month, About How Many DVD Movies Do You Watch On Your DVD Drive?
In A Typical Month, About How Many DVDs Do You Personally Burn Using Your DVD Drive?
What Is Your Main Use Of The DVD Drive?
Have You Ever Had Any Problems Playing Certain DVDs In Your DVD Drive?
Overall, How Satisfied Or Unsatisfied Are You With Your DVD Drive?
How Satisfied Or Unsatisfied Are You With The Ease Of Use Of Your DVD Drive?
How Satisfied Or Unsatisfied Are You With The Eas Of Use Of Your DVD Drive?
How Satisfied Or Unsatisfied Are You With The Speed Of Your DVD Drive?
How Satisfied Or Unsatisfied Are You With The Realiability Of Your DVD Drive?
How Satisfied Or Unsatisfied Are You With The Noise While In Operation Of Your DVD Drive?
Thinking Of All The Things You Know About DVD Drives, How Familiar Or Unfamiliar Are You With This Type Of Product?
In Which Of The Following Places, If Any, Have You Seen Or Heard Something About DVD Drives?
Please Indicate How Interested Or Uninterested You Are In Being Able To Play DVDs, A Feature That DVD Drives May Or May Not Currently Have?
Please Indicate How Interested Or Uninterested You Are In Being Able To Store Data On DVDs, A Feature That DVD Drives May Or May Not Currently Have?
Please Indicate How Interested Or Uninterested You Are In Being Able Record Videos On DVDs, A Feature That DVD Drives May Or May Not Currently Have?
How Interested Or Uninterested Are You In Owning A DVD Drive For Your Home Computer With The Features That Appeal To You Most?
When, If Ever, Do You Anticipate Owning A DVD Drive?
How Will You Most Likely Obtain A DVD Drive?
Gender
Age
Employment
Region
Race
Number In Household
Children In Household
Household Income

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DVD Drive Ownership and Market Potential - June 2003

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