3D in the Home: Who, What, When and Where

3DTV was one of the biggest themes emerging from the 2010 International CES, but is it a viable home entertainment technology? While we've had 3D in some form for over 100 years, it is now pushing into the living room. Can it survive and will it make a difference? CEA and Entertainment Technology Center (ETC) present a second year follow-up report to their groundbreaking 2009 3D study. Among the topics covered are:

• The current state of 3D
• What segment of the population is interested in learning more about 3D
• What segment of the population is most interested in bringing 3DTV into their home
• The forecast for 3DTVs over the next three years

This report is a must read for anyone involved in the manufacturing, marketing and merchandising of 3DTV and 3D content.