3D Gaming: Entertainment's Next Dimension

Description: Today’s video game market is a continuum of gaming platforms ranging from wireless phones to high-dollar, dedicated gaming PCs; all offering a full spectrum of entertainment from amusing diversions to immersive experiences. Thrown into this mix is 3D, which begs a number of questions beyond what, when, where and how? The salient question is: will 3D invigorate gaming as it has movies? CEA's 3D Gaming: Entertainment's Next Dimension will gauge consumer interest in 3D gaming, addressing which consumers will adopt the technology, the types of devices they’d like to use for 3D gaming, and when they expect to purchase 3D gaming devices and accessories.

Additional Information

Topics Included In Study:
Computers
Content
Digital Television
Gaming
Internet
Mobile Electronics
Portable
Retail
Video

Measurements:
Awareness
Interest
Ownership
Purchase Intentions

Study Methodology:
US - Online Survey

Study Population:
Adults

Sample Size: 977