Research Report on China's Digital Television (DTV) Operation Industry, 2011-2012China Research and Intelligence Co., Ltd.January 12, 2011 60 Pages - SKU: CRIC6065508 |
| Countries covered: China In a broad sense, digital television is digitization of television system. It refers to the TV type that digital television signals are used in all links from studio to emission, transmission and reception, or signals of the system are all transmitted through digital flow consisting of 0 and 1 strings. Digital televisions have less signal loss and good reception effect. On March 29, 2006, the Ministry of Industry and Information Technology of the People's Republic of China formally issued 25 DTV receiving end standards. On August 18, 2006, the Standardization Administration of the People's Republic of China issued terrestrial DTV transmission standards. On December 5, 2009, UTI machine card separation standards were established. By then, China's DTV standard system had been basically formed. In 2008, terrestrial DTVs were launched in 8 cities in China, and high definition and standard definition DTV programs were broadcast, which marked that China's terrestrial analog televisions began to transform into terrestrial digital televisions. In 2010, China's terrestrial digital TV process continued accelerating, and simulcast of analog and digital televisions was realized. In 2010 H1, terrestrial digital televisions were put to use in all Chinese cities above prefecture level, where many sets of standard definition and high definition programs were broadcast. It is predicted that terrestrial DTV coverage in cities above county level will be basically realized in China in 2015. According to the regulations of China's State Administration of Radio Film and Television, analog television broadcast will be ceased in 2015. With the approach of schedule time, China's digital television transformation accelerates. And the number of China's cable DTV subscribers developed from 190,000 in 2003 to 61.99 million in 2009. Besides cable DTV, China's terrestrial DTV, satellite DTV and IPTV all develop rapidly. In China, development of terrestrial DTV benefits from substantial growth of demand for mobile DTV stimulated by increase in transportation vehicles such as bus and subway. Only in firsttier cities like Shanghai, Beijing and Guangzhou possessing tens of thousands of buses can terrestrial DTV win profits in bus field and maintain operations by advertising income. Currently, China's satellite TV service operation is only allowed in remote regions from the prospective of policy. Hence, there has been no real satellite TV operator in China. But satellite TV has strength in coverage cost, especially marginal cost, over cable TV, IPTV, etc. External policy environment of China's IPTV market has not improved obviously, while pressure from policies of broadcast and TV system is still tremendous. However, subscriber scale increases after years of promotion and reached 4.30 million in 2009, increasing by more than 60% over 2008, while quantity of subscribers in 2010 increased nearly 100% over 2009. Quantity of DTV subscribers in Shanghai, Zhejiang, Guangdong, Jiangsu and other economically developed regions grows rapidly. The overall process of DTV including collection, production, compilation, broadcast, transmission and reception adopts digital technology. In the process of transformation from analog TV to digital TV, DTV equipment manufacturing (emission equipment manufacture, reception equipment manufacture, etc.), DTV network operations, program production and integration, and information service will form a complete industry chain. Tremendous investment opportunities of the DTV industry with value of trillions of money contained in each link of the industry chain, and the industry enjoys huge investment space. Through this report, readers can acquire more following information:
|
More China Televisions Reports
China Consumer Electronics Report Q2 2012 by
Business Monitor International
China’s consumer electronics devices market, defined to include computing devices, mobile handsets andvideo, audio and gaming products, is forecast to be worth about US$201.0bn in ...
Top Nine Companies In Television, DVD & Video Equipment Mfg. Industry In China by
Beijing Zeefer Consulting Ltd.
This report provides company profiles and financial data of the top 9 companies in television, DVD & video equipment mfg. industry in China. The content ...
Consumer Electronics in China by
MarketLine
Introduction Consumer Electronics in China industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also ...
Television Market in China 2012 by
Netscribes (India) Pvt. Ltd.
The Television market in China is one of the most aggressively growing sectors in China. China is expected to emerge as the leading manufacturer of ...
China Household Television Equipment Manufacturing Industry, 2012 by
Reports From China
China household television equipment manufacturing industry, 2012 is valuable for anyone who wants to invest in the household television equipment manufacturing industry, to get Chinese ...
See all reports like this >>
More China Reports
D&B Country RiskLine Report: China by
Dun & Bradstreet Inc.
This D&B Country RiskLine Report will help you analyze the risks, opportunities and likely payment delays when doing business in this country. It includes ...
Country Report China February 2011 by
Economist Intelligence Unit
Country Reports analyse political and economic trends in featured countries. They show you exactly how national, regional and global events will affect your business in ...
Country Report China January 2011 by
Economist Intelligence Unit
Country Reports analyse political and economic trends in featured countries. They show you exactly how national, regional and global events will affect your business in ...
D&B Country Report: China by
Dun & Bradstreet Inc.
D&B Country Report. Comprehensive information for evaluating risks and opportunities when trading or investing in this country. Providing critical information and analysis on ...
Juice – China – a snapshot (2010) by
Mintel - Snapshots
Juice in China by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2010. The report covers packaged ...
See all reports like this >>
