CHILDWISE Monitor Report 2011-12 - Advertising

Childwise
January 10, 2012
19 Pages - SKU: ICV6748690
Countries covered: United Kingdom

The CHILDWISE Monitor is a comprehensive annual report focused on children's and teenagers' media consumption, brand attitudes and key behaviour, now in its eighteenth year.  This year, more than 2700 children aged 5-16 across the United Kingdom were interviewed in depth on a range of topics.

This report focuses on children's perception of advertising.



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