Quarterly Beverage Tracker Q4 2011 - Italy

Synopsis

A quarterly overview of all beverage consumption trends and latest market developments in the Italian drinks industry

Summary

Published by Canadean, Quarterly Beverage Tracker provides a detailed analysis of the latest developments in the beverage market. With a combination of textual commentary, analysis and data tables, the report covers the following categories:

Packaged Water
Bulk Water
Carbonates
Juice and Nectars
Still Drinks
Squash/Syrups
Iced/Rtd Tea Drinks
Iced/Rtd Coffee Drinks
Sports Drinks
Energy Drinks
Hot Tea and Coffee
Beer and Cider
Wines and Spirits
Dairy Drinks (White Milk, Cultured Dairy Drinks, Flavoured Milk, Soymilk, Other Liquid Dairy)

Data for the current quarter vs 2010, full year 2011 (provisional), moving annual totals (MAT) and 2012 forecasts is provided. The performance of each beverage category is analysed, together with the latest industry and distribution news. An economic “mood indicator”, completed by Canadean’s local consultant, examines (on a scale of one to five) whether confidence levels in the industry are better or worse than the previous quarter, whether net prices are rising or falling and how private label products have performed versus the rest of the market. Recent new product introductions are shown by category, including flavour, pack type, pack size, retail price and selected pack shots. Selected retail prices are given for the most recent quarter, and the previous four quarters. Also included in this quarter; a special focus on functional soft drinks and healthy innovation.

Scope

This report provides a detailed analysis of the latest developments in Italy beverage market, with a combination of textual commentary, analysis and data tables.

Reasons To Buy

In the current climate of economic uncertainty and market volatility companies need to know about more than just data.
Canadean's Quarter 4 2011 Italy Quarterly Beverage Tracker report provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic “mood indicator”.
Ideal for benchmarking total market vs retail audit and other data
An essential tool for keeping up-to-date with the latest industry developments.

Key Highlights

Analysis of individual beverage categories including full year 2011(P) volumes plus 2012 forecasts
Supporting text on quarterly performance and forecast assumptions for each beverage category
Economic mood indicator
Latest industry and distribution news
New products including selected pack shots
Carbonated soft drinks volumes by flavour and regular vs low calorie
Special focus on functional soft drinks & healthy innovation
Selected retail prices