Data Horizon: 1999-2008 ACTUAL, 2009F-2014F (forecast)
Measures: Volume (million litres), Population (millions), Litres Per Capita
Geographic Coverage
India
Regional Balancers
For regions where it has not been possible to generate total market volumes by profiling each individual country, specifically Central & South America, Asia, Middle East/North Africa and Rest of Africa, we have taken a value judgement to arrive at a balancing “Others” figure. This is recorded as a separate entity, specific to the Region to which it belongs
Product Coverage
Main beverage category groups: Soft (standard), Soft (extended), Beer, Spirits (standard) Spirits (extended) and Wines.
Individual beverage categories within each main group are as follows:
Soft (standard): Packaged Water, Carbonates, Juice (100% pure juice), Nectars (products with a 25-99% juice content), Still Drinks (<25% juice content), Squash/Syrups, Fruit Powders, Iced/Ready To Drink (RTD) Tea, Iced/Ready To Drink (RTD) Coffee, Sports Drinks, Energy Drinks. Packaged Water excludes all water sold in large containers of >10 litres Soft (extended): Bulk/HOD Water, Dairy Drinks (White Milk, Flavoured Milk, Soymilk and Cultured Dairy Drinks including Drinking Yogurt and Fermented Milk combined), Hot Coffee, Hot Tea Beer: Beer, Sorghum Beer and Cider Spirits (standard): Spirits (excludes Fortified Wine and Flavoured Alcoholic Beverages (FABs)) Spirits (extended): Flavoured Alcoholic Beverages (FABs), Fortified Wine, Rice Wine and SakeWines: Wine (Still and Sparkling combined)