The Perception of the Pharmaceutical Industry - What the Web is Saying about Health Care Reform, Safety, and Drug CostsCBR Pharma Insights, LLC
October 1, 2010
Additional InformationReasons to Purchase
- Gain access to direct comments & opinions being posted on the internet around pharma’s involvement in health care reform, product safety, and product pricing
- Benefit from the innovative opinion mining and primary market research techniques used to better understand consumers’ perceptions of pharma
- Identify which website genres & individual domains are seeing the most online ‘chatter’ about the pharmaceutical industry
- Understand which diseases, product groups, and companies are being discussed online through forums and blogs
- Identify where & how you can position your company to stand out from the “Big Pharma” crowd
- Learn about the opportunities that are available to promote a better industry, corporate, and brand image to support your company’s future success
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The use of social media is allowing people to organize and discuss any topic or cause of interest to them with other people around the ...
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