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Ghana Telecommunications Report Q2 2015

91 Pages BMI Research April 01, 2015 SKU: BMI5478810

Ghana Telecommunications Report Q2 2015

BMI View: The NCA's plan to license MVNO players in Ghana's already crowded mobile market will pushprice competition to unsustainable levels. This will encourage operators to seek further cost efficiencies andcould trigger consolidation among the smaller players.

Key Data

The Ghanaian mobile market grew by 2.2% quarter-on-quarter (q-o-q) in Q414 to reach 114.7% marketpenetration.

The mobile data market grew by 2.6% q-o-q in Q414, yet 53.1% growth y-o-y due to strong first andthird quarters in 2014. The market is driven by expanding network coverage, falling tariffs and theavailability of low-cost smartphones.

The wireline market remained nearly unchanged and contracted by 3.7% year-on-year (y-o-y) to reach260,407 wirline subscriptions in Q414. The market had been contracting for six consecutivequarters before, indicating that fixed-to-mobile substitution is gaining pace.

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Ghana Telecommunications Report Q2 2015

BMI Research
April 01, 2015

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