Ghana Telecommunications Report Q2 2014

Business Monitor International
March 12, 2014
87 Pages - SKU: BMI5214826
Countries covered: Ghana

Ghana Telecommunications Report Q2 2014

BMI View: Ghana's mobile market recorded significantly slower growth in FY13 compared to the twoprevious years, a sign of increasing market saturation and fewer new subscriber acquisition opportunities.

Meanwhile, the country's mobile operators took a hit in their finances from adverse macroeconomic andregulatory factors in 2013, such as the depreciation of the local currency, tax increases and fines for poorquality of service (QoS). These developments will shape operators' strategies in 2014, with high networkinvestments, tariff increases and roll out of more non-voice services among the key trends we expect to seeduring the year.

Key Data

The Ghanaian mobile market grew by 1.7% q-o-q in Q413 and 9.4% y-o-y in FY13, compared to 2.9% qo-q and 21% y-o-y in Q412 and FY12 respectively.

The mobile data market grew by 1% q-o-q in Q413, driven by falling tariffs and availability of low-costsmartphones.

The fixed-line market contracted by 2.5% q-o-q in Q413 and 5.1% y-o-y in FY13, compared to growth of3.7% q-o-q and 0.1% y-o-y in Q412 and FY12 respectively.



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