Germany Information Technology Report Q4 2014

Business Monitor International
October 22, 2014
83 Pages - SKU: BMI5361520
Countries covered: Germany

Germany Information Technology Report Q4 2014

BMI View: Germany's IT market continues to be driven by IT services with cloud computing and big dataoffering long term growth potential. An educated workforce and the presence of several major ITcompanies in the market makes Germany a central market for European IT development. Data centres havebeen located across the country, leading to an oversupply issue, but one that we believe is temporary.

Keeping data on shore is an increasingly important factor after the revelations of NSA listening to calls.

Local IT companies will benefit from the more negative perception of US providers. Reduced support forWindows XP will boost desktop and laptop sales in 2014 and the boom in tablets is expected to continue,providing good hardware sales potential.

Headline Expenditure Projections

Computer Hardware Sales: EUR12.5bn in 2013 to EUR12.8bn in 2014, and CAGR of 3.0% 2014-2018.Decline in desktop and notebook/netbook sales will be offset by growth in tablet and hybrid sales over themedium term.



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