Germany Information Technology Report Q1 2015

Business Monitor International
December 24, 2014
114 Pages - SKU: BMI5432400
Countries covered: Germany

Germany Information Technology Report Q1 2015

BMI View: The outlook for the Germany's IT market has been downgraded this quarter as a result of theeconomic slowdown and heightened downside risk. However we expect total spending will continue toincrease in each year of our forecast, with demand for IT services including cloud computing and big dataforecast to outperform. Additionally, Germany continues to attract inward investment from leading globalIT market vendors, with the Internet of Things investment a leading trend in 2014. Vendors are attracted toGermany by, an educated workforce and the presence of several major IT companies in the market. There ishowever downside from IT market trends as well as economic headwinds. For instance, the issue of datasecurity and privacy, which has implications for a range of IT products and solutions, continues to be aconcern for German public and private sector decision makers.

Headline Expenditure Projections

Computer Hardware Sales: EUR24.5bn in 2014 to EUR25.3bn in 2015, an increase of 3.1%. The desktopand notebook markets have stabilized after decline 2012-2013, while tablet demand continues to be theprimary driver of growth.



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