BMI View: 2015 should see the continuing recovery of Egypt's tourism market. Following a disappointinglast few years, where political turmoil and fear of political violence have deterred tourists from visiting thecountry, we are starting to see a turnaround enabling the market to recover. The situation remains fragile,however, with the consumers and businesses waiting to see if political stability can be sustained.
Europe remains Egypt's largest source market, accounting for around 62% of total tourist arrivals thecountry, while Russia remains the biggest single source market, with over 1.7mn tourists expected to travelto Egypt in 2015. The downside risk to our forecast comes in the form of a weakening rouble, which hasdepreciated over 50% over the last few months. EU sanctions should, however, prove favourable totravelling to Egypt, in addition to relative affordability, encouraging more travellers from Russia to visitEgypt. In addition, the Egyptian government has waived visa application costs for Russian travellers,reflecting the country's commitment to deepening its travel relations with Russia.