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Brazil Tourism Report Q4 2015

57 Pages BMI Research July 15, 2015 SKU: BMI5630925

Brazil Tourism Report Q4 2015

BMI View: Brazil is well on track for the 2016 Olympic Games in Rio, which we expect to result in a surgeof tourist arrivals. There will be a large number of hotel openings ahead of the Games, boosting roomsupply, although we expect expansion in the hotel sector to moderate after this point.

Brazil's tourist market is one of the largest in the region, benefiting from the country's size, which enables itto offer a variety of attractions, including beaches, city breaks, Amazon adventures and mountainexploration. Although more expensive than many of its regional peers, it is becoming increasingly popularamong Latin American tourists. In addition, a sustained marketing campaign, plus the successful hosting ofthe FIFA World Cup in 2014, has expanded its international profile, boosting arrivals from North Americaand Europe.

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Brazil Tourism Report Q4 2015

BMI Research
July 15, 2015

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