Next Generation Home Shopping

Business Insights
February 1, 1999
160 Pages - SKU: RET03
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Next Generation Home Shopping
  • EXECUTIVE SUMMARY (pp. 9-14) US $49.10
    • The rise of the multi-channel retail conglomerate
    • Key findings of this report (pp. 10-14) US $48.00
  • CHAPTER 2 INTRODUCTION: TRENDS IN HOME SHOPPING (pp. 15-36) US $178.00
    • Summary
    • The growing importance of the home shopping sector
    • Social and economic trends affecting home shopping (pp. 17-22) US $49.00
    • Specialist mail order companies
    • The challenge from the high street (pp. 23-29) US $54.00
    • Internet retailing (pp. 29-34) US $59.00
    • Major themes in current home shopping strategy
    • Structure of this report
  • CHAPTER 3 COST BASE ANALYSIS OF HOME SHOPPING (pp. 37-55) US $152.43
    • Summary
    • The importance of the cost base
    • Cost factors driving diversification into home shopping (pp. 38-42) US $48.00
    • Adverse cost factors
    • The cost schedule (pp. 44-54) US $89.00
    • Conclusions
  • CHAPTER 4 SPECIALIST HOME SHOPPING (pp. 56-75) US $197.44
    • Summary
    • Introduction: a profile of the established home shopping sector (pp. 57-60) US $48.00
    • Broad range home shopping companies (pp. 60-68) US $89.00
    • Product specialist home shopping companies (pp. 68-72) US $52.00
    • Diversification into new home shopping channels
    • Conclusions
  • CHAPTER 5 THE CHALLENGE FROM THE HIGH STREET (pp. 76-103) US $264.96
    • Summary
    • Introduction: the rationale for diversification (pp. 77-80) US $48.00
    • Existing businesses with a presence in both sectors (pp. 80-88) US $88.00
    • The surge of store-based retailers into home shopping (pp. 88-97) US $104.00
    • The clothing sector (pp. 98-103) US $48.00
    • Conclusions
  • CHAPTER 6 INTERNET RETAILING (pp. 104-129) US $232.22
    • Summary
    • Introduction: the growth of Internet usage (pp. 105-111) US $53.00
    • The Internet retail revolution
    • The published media retail sector (pp. 113-120) US $79.00
    • The adoption of the Internet by multiple grocers (pp. 120-123) US $48.00
    • The gift sector
    • The Internet in other retail sectors (pp. 125-128) US $48.00
    • Conclusions
  • CHAPTER 7 SURVEY: HOME SHOPPING IN THE UK BOOKSELLING SECTOR (pp. 130-147) US $158.57
    • Summary
    • Introduction: survey methodology
    • Profile of the UK bookselling sector
    • Home shopping in UK bookselling (pp. 133-141) US $86.00
    • Opportunities for publishers
    • Opportunities for non-traditional booksellers
    • Future home shopping trends in bookselling
    • Conclusions
  • CHAPTER 8 FORECASTS AND CONCLUSIONS (pp. 148-157) US $94.12
    • Summary
    • The evolution of the UK home shopping sector
    • Cost base factors in home shopping
    • Specialist home shopping companies
    • New entrants from store-based retailing
    • The Internet revolution
    • Forecasts
  • APPENDICES (pp. 158-165) US $49.10
    • Glossary
    • Sources
    • Research methodology
    • Retailers Internet sites
    • Index


 

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