The 2011 DMA Detailed Online Ad Spend Forecast offers complete detail for ad spending in each of the 211 DMAs. Also included is a breakout for total mobile marketing in each DMA. These forecasts include the National, Local and Total projections by:
ADVERTISING
- Display (Run-of-Site)
- Display (Targeted)
- E-mail
- Paid Search
- Streaming Video
- Streaming Audio
MARKETINGPROMOTIONS
- Coupons
- Sampling
- White Paper
- Licensing
- Sweepstakes/Contests
- Other Sponsorships
- Proximity Marketing
- Customer Retention
- Event Management
- Discounts
- Offers
- Public Relations
Please note: this is delivered as a Excel file.
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Please Note: Due to the brevity and/or nature of the content posted, there is no table of contents available for this report.
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