BioInformatics, LLC

Since our inception in 1994, BioInformatics, LLC has provided critical market intelligence to leading companies serving the life science, medical device and pharmaceutical industries. We support clients across the entire market spectrum—from scientific research to diagnostics and therapeutics—providing high-level management with market insights from gene to drug.

Our multi-disciplinary team of scientific experts and business analysts creates value for our clients by combining extensive industry knowledge and experience. We offer a variety of products and services that enable executives to see themselves, their market and their competitors through the eyes of the most important information source of all—customers.

We can precisely meet the needs of our clients through the most appropriate mix of research methodologies, including:
  • Online Surveys
  • Online Focus Groups
  • Mail Surveys
  • Telephone Interviews

Our strength lies in our ability to integrate our understanding of science and medicine with cutting-edge market research techniques. As one of the first firms to recognize how the World Wide Web has transformed market research, BioInformatics formed The Science Advisory Board. Launched in 1997, this global community currently consists of 24,278 life science researchers, physicians and biomedical professionals who convene regularly via the Web to voice their opinions on a wide variety of issues relating to biomedical research and clinical technologies. Clients tap into this panel of experts and receive answers to their critical marketing questions in days, rather than weeks. In addition to providing real-time insights into the perceptions of the market, posing questions to The Science Advisory Board offers substantial cost savings over gathering information via traditional market research techniques.

BioInformatics offers both published reports as well as custom research services. Published reports allow marketing professionals to share in the results of broad-based market studies that provide access to high quality research at an affordable price. Our custom research is tailored to the specific needs of the company's executive management.

BioInformatics, LLC
 

List of reports from BioInformatics, LLC

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Life Science Sales Reps: A Guide to Best Practices in 2012
4/1/2012 | published by: BioInformatics, LLC
... 2012, we explore the role of life science supplier sales reps and identify ways that sales teams can have a positive impact on scientists’ relationships with supplier companies. We surveyed over 1,000 scientists around the ...  |  more...
$3,200.00
The 2012 Market for Antibodies
3/1/2012 | published by: BioInformatics, LLC
... yielding promising diagnostic and therapeutic uses for antibodies in the treatment of cancer, autoimmune diseases and a host of other maladies that demand a healthy share of public and private funds. Additionally, as generic companies ...  |  more...
$3,200.00
Brand Performance in the Life Science Industry
12/1/2011 | published by: BioInformatics, LLC
... categories. Over 6,000 life scientists from BioInformatics LLC’s online panel, The Science Advisory Board, participated in the nomination and voting process for the 2011 Life Science Industry Awards. The awards were announced and summary results ...  |  more...
$995.00
The Global Outlook for Next Generation Sequencing: Usage, Platform Drivers & Workflow
10/1/2011 | published by: BioInformatics, LLC
... identify diagnostic markers for multiple species in a sample — without cloning or PCR amplification — sequencing technologies are on the cusp of a new generation. Coined “third gen,” the race for genomics tool suppliers ...  |  more...
$3,200.00
Maximize Your Share of the Life Science Instrumentation Market
7/1/2011 | published by: BioInformatics, LLC
... from multiple countries. As funding became available, suppliers enjoyed a slight “bubble;” 2010 yielded an increase in revenues for most of the major instrument suppliers. Emerging markets, the growth of applied research and more reliable ...  |  more...
$3,200.00
Customer Service and Technical Support for Life Science Products: Customer Preferences
4/1/2011 | published by: BioInformatics, LLC
BioInformatics LLC’s market study, Customer Service and Technical Support for Life Science Products: Customer Preferences was designed to quantify scientists’ opinions as to how well supplier customer service departments are meeting expectations.  |  more...
$3,200.00
eMarketing to Life Scientists: Raise Your Voice Above the Noise
2/1/2011 | published by: BioInformatics, LLC
... the Noise quantifies scientific consumers’ Internet usage & preferences and provides direction as to how to deploy electronic marketing platforms in such a way that builds relationship, inspires loyalty and calls a scientist to action.  |  more...
$3,200.00
Genomic Technologies: Market Insights for Life Science Suppliers
12/1/2010 | published by: BioInformatics, LLC
... (CNV) analysis, genotyping and techniques such as microarrays, sequencing and real-time PCR. For strategic planning purposes, the report includes average lab budgets for genetic analysis products and anticipated growth in FY2011, with specific breakdowns by ...  |  more...
$1,920.00
Exploring Structural Biology: Tools & Techniques Used in the Study of Membrane Protein Structure
11/1/2010 | published by: BioInformatics, LLC
... silico computational analysis, isoelectric focusing, one and two-dimensional gel electrophoresis, high-performance liquid chromatography (HPLC), nuclear magnetic resonance (NMR), and mass spectrometry (MS) to better understand the structure and functional interactions of cellular membrane proteins, leading ...  |  more...
$1,920.00
RNAi: Product Usage and Brand Assessment
10/1/2010 | published by: BioInformatics, LLC
... they use siRNA, shRNA, or miRNA molecules, scientists that perform RNAi experiments rely on the ability to purchase various RNAi products and delivery systems from major life science suppliers as well as specialized RNAi companies.  |  more...
$1,920.00
The Contract Research Market for Drug Discovery Technologies: Opportunities for Life Science Suppliers
3/1/2010 | published by: BioInformatics, LLC
... constitute a promising and distinct market for life science suppliers. Specifically, data included in the report will reveal whether the CRO market for instrumentation and consumables will grow in 2010 and how the purchase decisions ...  |  more...
$1,920.00
The Market Outlook for Research Products in FY2010
10/1/2009 | published by: BioInformatics, LLC
... market segment and regional differences. This report will help you understand current sources of funding with a special focus on ARRA funds, and correlate scientists’ projected budget for 2010 with anticipated purchases in instrumentation and ...  |  more...
$3,200.00
New Media Marketing Channels: Creating Effective Online Life Science Promotional Videos
9/1/2009 | published by: BioInformatics, LLC
... or a product, but suppliers need to understand what components of a marketing video will inspire a scientist to do more than watch. New Media Marketing Channels: Creating Effective Online Life Science Promotional Videos asks ...  |  more...
$2,400.00
Exploring the Epigenetics Market: Opportunities for Product Placement and Innovation
7/1/2009 | published by: BioInformatics, LLC
... methylation, histone modifications and chromatin structures all play a central role in the regulation and expression of mammalian genomes and are the central focus of much research today. Breakthroughs in epigenetics have also increased our ...  |  more...
$3,200.00
The Market for Antibodies: Keys to Success for Commercial Suppliers, Vol. III
5/1/2009 | published by: BioInformatics, LLC
... 28 and May 6, 2009 — making this the most current information available pertaining to the antibody market today. This report is designed to enable suppliers to be responsive to scientists’ expectations - and preferences ...  |  more...
$3,200.00
Capitalizing on New Opportunities for Stem Cell Products
4/1/2009 | published by: BioInformatics, LLC
... accurate assessment of new opportunities in the stem cell products market. Additionally, given that practical stem cell-based therapies can take years to develop, suppliers will benefit from a clear understanding of the wide range of ...  |  more...
$3,200.00
Prospering in a Down Market: Strategies for Life Science Suppliers
3/1/2009 | published by: BioInformatics, LLC
... bracing for budget freezes and staff reductions. Use this report to understand how scientists plan to control lab costs, what products will be affected and the degree of concern scientists have about the economic climate.  |  more...
$3,200.00
The Brave New World of Scientific Publishing
11/1/2008 | published by: BioInformatics, LLC
... prefer - as Web 2.0 capabilities become the new industry standard. Based on the opinions and experiences of more than 1,500 scientists, The Brave New World of Science Publishing will help publishers keep pace with ...  |  more...
$4,400.00
Protein Research: Strategies for Marketing to Chemists and Biologists
9/1/2008 | published by: BioInformatics, LLC
... analytical instrumentation continuously look for key insights that can help streamline marketing efforts while gaining a better understanding of their clients needs. Protein Research: Strategies for Marketing to Biologists and Chemists, is designed to help ...  |  more...
$1,800.00
Instrumentation Service Contracts: Opportunities for Differentiation
7/1/2008 | published by: BioInformatics, LLC
... prices and creating customer loyalty? Structuring contracts in a way that responds to the unique needs of each client is the key to winning in this increasingly competitive landscape. Instrumentation Service Contracts: Opportunities for Differentiation ...  |  more...
$4,400.00
Understanding Switching Dynamics: Maximizing Customer Retention in the Life Sciences
3/1/2008 | published by: BioInformatics, LLC
... by another supplier and don’t know why. Frustrating! Or, maybe you have not been able to penetrate a high value account even though you have a superior product. What can you do to get in ...  |  more...
$4,400.00
Life Science Product Catalogs: Techniques to Increase Sales
3/1/2008 | published by: BioInformatics, LLC
... all purchases in 2007, according to BioInformatics’ research. But your print catalog is still important. It keeps your company top of mind with the customer and provides an anchor for your sales force. This report ...  |  more...
$4,400.00
Conference & Exhibit Strategies in the Life Sciences: What’s Working Now
2/1/2008 | published by: BioInformatics, LLC
... ROI?” “Should we do this again next year?” “Was our sponsorship worth it?” Knowing in advance what your customers expect and what motivates them to engage your brand’s representatives at meetings are key building blocks ...  |  more...
$4,400.00
Advertising to Life Scientists: Resolving the Print vs. Online Dilemma
2/1/2008 | published by: BioInformatics, LLC
... preferences and knowing what publications and Web sites that they read and trust can help you achieve the right mix and optimize your ad buy. Seeing how your brand carries through the different media helps ...  |  more...
$4,400.00
Marketing to Life Scientists: Capturing Customers’ Attention in Applied Markets
1/1/2008 | published by: BioInformatics, LLC
... many companies are uncertain as to how to reach out to customers in applied markets. This report will present the preferences of scientists in three attractive markets with respect to major marketing media including print ...  |  more...
$4,400.00
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