Future Growth Potential of Mobile Money in India: Market Profile


April 26, 2012
32 Pages - SKU: BRDT3870473
License type:
Countries covered: India

Synopsis

The report provides top-level market analysis, information and insights, including:
  • In-depth analysis of mobile money opportunities in India
  • A comprehensive and country-specific analysis of market attractiveness, covering the key trends, drivers and challenges
  • Detailed mobile money market sizing and forecasts for 2011–2016 including volume, value and average transaction size
Summary

Mobile money services in India have gained support from regulatory changes brought about by the central bank, the Reserve Bank of India (RBI). The RBI increased the per day mobile money transfer limits to INRXX (US$XX) from the existing limit of INRXX (US$XX). In addition, the RBI also allowed the Indian postal department and corporate to function as business correspondents, authorizing them to act as retail agents providing banking services in areas where banks don’t have a branch or ATM.

Scope
  • This report provides an extensive analysis of the mobile money market in India
  • It provides current and forecast market size for the mobile money market in India
  • It offers a detailed analysis of business, infrastructure, technology and consumer trends driving the growth of the mobile money market in India
  • The report highlights the key challenges faced by the mobile money market
  • It provides case examples of key mobile payment vendors offering mobile payment services
  • The report details the new services launched by mobile banking operators in India
  • It also provides insights into the future of the mobile money market and upcoming trends shaping the growth of the market in India
Reasons To Buy
  • Gain in-depth insight into the mobile money market in India
  • Take informed decisions and formulate effective technical and marketing strategies based on the report’s detailed market insights on the mobile money market
  • Understand the key consumer, business and economic trends within the mobile money market in India
  • Gain insight on the growth strategies adopted by key mobile payment service providers



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