STUDY GOALS AND OBJECTIVES
BCC Research conducted this study to present a comprehensive picture of recent trends in the global probiotics industry and to develop market projections through 2018. The study covers the production of probiotics as ingredients and their applications in dietary supplements and foods. The report identifies key players and factors that shaped the historical trends and those deemed important for future sales in the global probiotics industry. The roles of scientific research, product innovation, consumer awareness and preferences, and government regulatory requirements are presented and discussed in detail.
REASONS FOR DOING THE STUDY
Probiotics continue to attract considerable interest among a broad base of stakeholders, including scientists, manufacturers, regulatory authorities, and diverse professional groups. Companies with the right mix of access to proprietary probiotic strains, appropriate processing technologies and distribution networks dominate the industry, and are successfully expanding the range of probiotic-enhanced products globally. However, as probiotics go mainstream, regulatory oversight is tightening, as exemplified by the situation in the European Union (EU). BCC Research examines the factors underlying past performance and identifies emerging developments that are likely to define future commercial opportunities and growth in the industry. This report presents an informative balance of the scientific, marketing, and regulatory components that are critical in the probiotics industry.
SCOPE OF REPORT
The report represents an update of the BCC Research report on the probiotics industry published in 2011 (FOD035C). The current report covers recent developments and trends in the markets for probiotic ingredients and their applications in supplements and food products. Recognizing the complexity of probiotics, the scope of the report covers only those probiotics that are well documented and are currently used in supplements and foods. To the extent possible, the types of the beneficial claims associated with the selected strains are presented. While focusing on probiotic–enhanced products designed for human use, the study also explores the market potential for products developed for pets and veterinary animals.
The report describes in detail recent historical trends in global and regional sales of probiotics, industry structure, patents and technologies, and current government regulatory requirements that are relevant to the probiotics industry. Recent developments in the regulatory environment in the EU are covered in detail because of their potential for significantly reshaping the European segment of the industry. For the purpose of the report, the regional markets fall into the following categories: Asia-Pacific, Europe, North America, and the rest of the world (ROW). The report includes profiles of major companies in the global probiotics industry.
This report contains valuable information about one of the fastest growing and complex segments of the global dietary supplement and functional food industries. Information on issues such as, about existing and emerging probiotics strains, current range and performance of product offerings, recent and potential market shifts provides vital competitive intelligence. Detailed market projections developed in this study provide a context for assessing potential growth and opportunities in the global probiotics industry through 2018. Companies already invested in the industry, and those seeking areas of expansion will find this material useful in their decision–making. This study will be a resource for readers interested in understanding the growing popularity of probiotics.
METHODOLOGY AND INFORMATION SOURCES
Both primary and secondary research methodologies were used in preparing this market research report. This report is the result of extensive research covering materials from diverse sources. BCC Research surveyed numerous government, scientific and industry publications on probiotics to develop a qualitative and quantitative analytical framework for the findings documented in this report. Communications from government and industry experts provided supplemental information on various aspects of the study. Data from the industry leaders and global investment community depict industry performance and outlook as well as validate other third party data. The report provides details of the assumptions used for developing the market projections.
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