Credit Card Account Benefits

Auriemma Consulting Group
August 27, 2008
10 Pages - SKU: AMM2224235
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The price of this report has been reduced due to its age. The original price was $2,000.
Credit Card Account Benefits refer to the features of credit cards that are not part of the card’s value proposition. Frequently, these types of benefits are offered as part of a card issuer’s relationship with MasterCard or Visa, though other times these benefits are offered directly through the issuer. Additionally, not all cards (or issuers) feature all of the benefits analyzed in this report, nor is the list of benefits meant to be exhaustive.

The benefits analyzed in this report include:
  • Online credit card bill payment
  • $0 liability on fraudulent charges
  • Emergency card replacement
  • Reimbursement for stolen/damaged items within 90 days of purchase
  • Emergency cash disbursement
  • Identity theft management tools
  • Accidental death and dismemberment insurance while traveling
  • Collision and damages waiver on rental cars
  • Emergency referral assistance services (i.e., medical, legal, and transportation)
  • Access to special local events.
The goals of this report are to evaluate consumer knowledge and interest in credit card account benefits, and to gauge the opportunity for lenders to leverage these benefits in their marketing endeavors.


 

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