Inside IT Departments:Comparing Organization Size to IT Usage and Infrastructure Traits

Marketing and sales strategies must be focused on market segments that are identified based on a knowledge of the IT market itself, not based on general business characteristics. Inside IT Departments: Comparing Organization size to IT Usage and Infrastructure Traits presents a comparison of organization size to various IT infrastructure and operational characteristics. Fifteen different characteristics are reported by four different size measures. Characteristics such as amount of storage, number of servers, number of locations supported, operating systems/languages/databases in use, and more. Information technology companies can use this vital information to more accurately identify and target markets, better understand market segments, and manage their market coverage strategy.