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American Affluence Research Center

The mission of the AARC is to provide reliable marketing information about the values, lifestyles, attitudes, and purchasing behavior of the most affluent segments of the U.S. population.

List of reports from American Affluence Research Center

Affluent Market Tracking Study #22, Fall 2012 10/18/2012 \| published by: American Affluence Research Center ... points. These indexes have been lower in the fall survey than in the spring survey during both 2011 and 2012. These results are consistent with the September general Consumer Confidence Index (70.3), reported by The ... \| more...	$495.00
Affluent Market Tracking Study #21, Spring 2012 Survey of the Wealthiest 10% of US Households 4/23/2012 \| published by: American Affluence Research Center ... the Spring 2011 survey results) on current business conditions and their 12-month outlook for business conditions, the stock market, and their personal household income and net worth. These results are consistent with the general Consumer ... \| more...	$495.00
Affluent Market Tracking Study #20, Fall 2011 Survey of the Wealthiest 10% of US Households 10/1/2011 \| published by: American Affluence Research Center ... the disappointing news about current economic conditions and the stock market volatility in recent months The good news is that there is a sizeable segment of the wealthiest 10% of U.S. households that plan to ... \| more...	$395.00
Affluent Market Tracking Study #19, Spring 2011 Survey of the Wealthiest 10% of US Households 4/1/2011 \| published by: American Affluence Research Center ... consumer spending, report a better outlook for the economy and their personal spending plans. Spending plans for all 17 products and services tracked by these surveys are much stronger than in the Fall 2010 survey. ... \| more...	$395.00
Affluent Market Tracking Study #18, Fall 2010 Survey of the Wealthiest 10% of US Households 10/1/2010 \| published by: American Affluence Research Center ... based on false premises. To stay ahead of your competitors, you need AARC's new research report to understand today's luxury and affluent consumers and how to market to them. The 18th in a continuing series ... \| more...	$595.00
Affluent Market Tracking Study #17, Spring 2010 Survey of the Wealthiest 10% of US Households 4/1/2010 \| published by: American Affluence Research Center ... and luxury consumers. This report identifies: Spending plans over the next 12 months of both the luxury and affluent consumers (and they are often different) Which of 17 product categories show the most sales potential ... \| more...	$395.00
Affluent Market Tracking Study #16, Fall 2009 Survey of the Wealthiest 10% of US Households 10/1/2009 \| published by: American Affluence Research Center ... and luxury consumers: Should you be concerned about the prevalence of the concepts of "stealth wealth" and "luxury shame"? What is the "new normal" and will the affluent return to pre-recession levels of spending? Which ... \| more...	$395.00
Affluent Market for Vacation Homes: Full and Fractional Ownership and Destination Club Memberships 4/21/2009 \| published by: American Affluence Research Center ... data derived from a series of questions about vacation home ownership and familiarity with the concepts of Private Residence and Destination Clubs. Brand awareness, current ownership, and interest in purchase (during the next 12 months) ... \| more...	$295.00
Affluent Market Tracking Study #15, Spring 2009 4/1/2009 \| published by: American Affluence Research Center ... determined by The Federal Reserve Board. These surveys regularly measure and track their 12-month outlook for the economy, the stock market and their personal earnings, savings, investment objectives, and spending plans for 17 product categories ... \| more...	$395.00
Luxury Defined: What the Affluent Will Spend for Luxury 11/24/2008 \| published by: American Affluence Research Center ... the brand they would most likely purchase for each of the items. The goal was to understand how affluent consumers define the word “luxury”, which is a very ambiguous word for which there is no ... \| more...	$595.00
Affluent Market Tracking Study #14, Fall 2008 10/23/2008 \| published by: American Affluence Research Center ... determined by The Federal Reserve Board. These surveys regularly measure and track their current views as well as their 12-month outlook for the economy, the stock market and their personal earnings, savings, and investment objectives. ... \| more...	$395.00
Affluent Market Tracking Study #13, Spring 2008 Survey of the Wealthiest 10% of US Households 4/16/2008 \| published by: American Affluence Research Center ... determined by The Federal Reserve Board. These surveys regularly measure and track their current views as well as their 12-month outlook for the economy, the stock market and their personal earnings, savings, and investment objectives. ... \| more...	$395.00
Affluent Market Tracking Study #12, Fall 2007: Survey of the Wealthiest 10% of US Households 10/15/2007 \| published by: American Affluence Research Center ... surveys regularly measure and track their current views as well as their 12-month outlook for the economy, the stock market and their personal earnings, savings, and investment objectives. The survey tracks plans for major purchases ... \| more...	$395.00
The Affluent Market for Home Acquisitions, New Construction, and Remodeling: Primary Residences and Vacation Homes 4/26/2007 \| published by: American Affluence Research Center ... of 11.2 million households with an average $3.1 million net worth). These surveys measure and track how the affluent assess current business conditions and their 12-month outlook for the economy, the stock market, and their ... \| more...	$150.00
Affluent Market Tracking Study #11, Spring 2007: Survey of the Wealthiest 10% of US Households 4/18/2007 \| published by: American Affluence Research Center ... These surveys regularly measure and track their current views as well as their 12-month outlook for the economy, the stock market and their personal earnings, savings, and investment objectives. The survey tracks plans for major ... \| more...	$395.00
Affluent Market for Vacation Homes: Full and Fractional Ownership and Destination Club Memberships 4/18/2007 \| published by: American Affluence Research Center ... of 11.2 million households with an average $3.1 million net worth). These surveys measure and track how the affluent assess current business conditions and their 12-month outlook for the economy, the stock market, and their ... \| more...	$250.00
The Affluent Market For Christmas and Hanukah Holiday Gifts: Second Annual Forecast of December Holiday Gift Expenditures and The Recipients, Types, and Retail Sources of the Gifts 10/31/2006 \| published by: American Affluence Research Center ... surveys measure and track how the affluent assess current business conditions and their 12-month outlook for the economy, the stock market, and their personal household earnings. The surveys also monitor anticipated changes in spending for ... \| more...	$200.00
The Affluent Market Tracking Study #10: Fall 2006 Semi-Annual Survey of the Wealthiest 10% of U.S. Households 10/12/2006 \| published by: American Affluence Research Center ... average net worth of $2.7 million). These surveys regularly measure and track their current views as well as their 12-month outlook for the economy, the stock market and their personal earnings, savings, and investment objectives. ... \| more...	$350.00
The Affluent Market for Selected Upscale Products and Services 5/31/2006 \| published by: American Affluence Research Center ... households assess current business conditions and their 12-month outlook for the economy, the stock market, and their personal household earnings. The surveys also monitor anticipated changes in spending for a variety of different products and ... \| more...	$190.00
Affluent Market Tracking Study #9: The Twice -Yearly Survey of the Wealthiest 10% of U.S. Households 4/14/2006 \| published by: American Affluence Research Center ... average net worth of $2.7 million). These surveys regularly measure and track their current views as well as their 12-month outlook for the economy, the stock market and their personal earnings, savings, and investment objectives. ... \| more...	$350.00
Affluent Market Tracking Study #8: Fall 2005 Survey of the Wealthiest 10% of U.S. Households 10/21/2005 \| published by: American Affluence Research Center ... average net worth of $2.7 million). These surveys regularly measure and track their current views as well as their 12-month outlook for the economy, the stock market and their personal earnings, savings, and investment objectives. ... \| more...	$350.00
Forecasts of New Home Acquisitions and Remodeling by The Affluent Market: Primary Residences and Vacation Homes 8/8/2005 \| published by: American Affluence Research Center ... measure and track how the affluent assess current business conditions and their 12-month outlook for the economy, the stock market, and their personal household earnings. The surveys also monitor anticipated changes in spending for a ... \| more...	$160.00
The Affluent Market for Fractional Ownership and Membership Clubs: Vacation Homes, Jets, and Yachts 8/8/2005 \| published by: American Affluence Research Center ... surveys measure and track how the affluent assess current business conditions and their 12-month outlook for the economy, the stock market, and their personal household earnings. The surveys also monitor anticipated changes in spending for ... \| more...	$200.00
The Affluent Market for Vacation Homes: Full and Fractional Ownership and Destination Club Memberships 8/8/2005 \| published by: American Affluence Research Center ... surveys measure and track how the affluent assess current business conditions and their 12-month outlook for the economy, the stock market, and their personal household earnings. The surveys also monitor anticipated changes in spending for ... \| more...	$180.00
Affluent Market Tracking Study #7: Spring 2005 Survey of the Wealthiest 10% of US Households 5/1/2005 \| published by: American Affluence Research Center ... designer/couture apparel, major home appliances, home entertainment equipment, and cruise lines). Data on the awareness of, ownership of, and intentions to purchase variations of the new concepts of fractional ownership and membership clubs for vacation ... \| more...	$350.00

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American Affluence Research Center

The mission of the AARC is to provide reliable marketing information about the values, lifestyles, attitudes, and purchasing behavior of the most affluent segments of the U.S. population.

List of reports from American Affluence Research Center

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