AWA report Russian Label Markets Product Decoration and Technology Study 2009Alexander Watson AssociatesAugust 14, 2009 189 Pages - SKU: CDDQ2419161 |
| Countries covered: Russia In 2003 AWA Alexander Watson Associates published its first report on the Russian label market, focusing on the self-adhesive label market. The AWAreness™ Report: Russian Label Markets - Product Decoration & Technology Study 2009 is the fuller assessment of the current status of one of the world’s fastest growing regional label markets. It details trends in the market by label format, material, and technology, with particular emphasis on the changing structure and developments within this key business development area. This second edition of the report has been expanded and now includes sections on Russian self-adhesive, glue applied, in-mold, and sleeve label markets. The Russian label market has been a driver of growth in the European label market. Even though Russia has also been affected by the global economic downturn that started in 2008, the opportunities for a return to label market growth are significantly higher in Russia than in the western European market, and remain strong in the medium to long term. Especially in this challenging environment, marketing information is essential for the industry to monitor its performance and make critical decisions for growth and profitability. AWAreness™ Report: Russian Label Markets - Product Decoration & Technology Study 2009 focuses on materials, conversion technologies, application methods, and end uses for all label formats, and on the markets and market trends. Research for this study is based on our internal database of label market information, a review of available published literature, an analysis of trade and industry statistics, and interviews with companies across the value chain, together with input from AWA industry conferences and events specific to the label and specialist converting industries. |
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