|
|
- Executive Summary
- Survey Findings
- Methodology+Definitions
- SURVEY FINDINGS
- Company sales 2011 versus 2010
- Company sales projection 2012 versus 2011
- Small business owners’ perception of the U.S. economy
- Trend in perception of the U.S. economy
- SMB owners’ perception of the best way to deliver marketing messages
- SMB owners’ perception of marketing statements
- SMB owners’ perception of the best way to attract new customers
- Percentage of SMBs that have a website
- Freshness of SMB website content
- Small business website marketing functions
- Projected 2012 spending for online marketing, by type
- Factors considered when using online and mobile marketing
- Projected 2012 spending on social media, overall
- Obstacles to social networking use
- SMB owners’ perception of social media
- Level of perceived benefit of social networks by network
- Benefits of social networking
- Projected 2012 spending for content marketing, by type
- Projected 2012 spending for other marketing, by type
- Percentage that spent more than $1000 on advertising in the past 12 months
- Reasons small business owners do not advertise
- How SMB owners determine advertising spending
- What influences small business advertising
- Why SMB owners advertise
- Projected more or less advertising spending in 2012
- Projected more or less advertising spending in 2012, segmented by media type
- SMB owners’ perception of the effectiveness of advertising
- Ways the small business owner determines if advertising works
- Perceived effectiveness of advertising media, by type
- SMB usage of Daily Deals and methods of delivering deals
- SMB owners’ agreement with statements about Daily Deals
- Frustrations about buying advertising
- SMB owners’ agreement with statements about advertising
- Important attributes in an advertising sales representative
- Best time of day for SMBs to talk to marketing/advertising salespeople
- Best days of the week for SMBs to talk to marketing/advertising salespeople
- Most convenient meal over which to conduct business
- Types of mobile phones used by SMB decision makers
- Percentage of respondents who answer email/use Internet for business at night
- Activities that SMB decision makers have done in the past 12 months
- Leisure activities that SMB decision makers enjoy
- Exercise or sport that SMB decision makers enjoy doing/playing
- Clubs/groups to which SMB decision makers belong
- How SMB decision makers see themselves
More Small & Medium Business (SMB) reports by Ad-ology
Small Business Marketing Outlook by Ad-ology
See all reports like this >>Ad-ology Research fielded a study of more than 800 small business owners in late 2008 to determine their attitudes toward advertising. The survey focused on ...
More United States Small & Medium Business (SMB) reports
U.S. SMB Mobile Device BYOD Policy and Tablet Adoption Survey by Company Size by IDC
This IDC study contains user survey results on current U.S. SMB adoption of bring-your-own-device (BYOD) policies (or lack thereof) by three key product categories: portable ...
U.S. SMB Mobile Operator 2012 Vendor Analysis: Verizon by IDC
This IDC Vendor Profile examines Verizon's attempts to reach the small and medium-sized business (SMB) market within the United States. This document takes a deep ...
U.S. SMB Mobile Operator 2012 Vendor Analysis: AT&T by IDC
This IDC Vendor Profile examines AT&T's attempts to reach the small and medium-sized business (SMB) market within the United States. This document takes a deep ...
2012 SMB Emerging Services Survey Results: U.S. SMB Videoconferencing by IDC
See all reports like this >> This IDC Insight focuses on the adoption and usage of videoconferencing services by the small and medium-sized business (SMB) segments. It specifically focuses on the ...
More United States reports
D&B Country RiskLine Report: The United States of America by Dun & Bradstreet Inc.
This D&B Country RiskLine Report will help you analyze the risks, opportunities and likely payment delays when doing business in this country. It includes ...
D&B Country Report: The United States of America by Dun & Bradstreet Inc.
D&B Country Report. Comprehensive information for evaluating risks and opportunities when trading or investing in this country. Providing critical information and analysis on ...
Country Report United States January 2011 by Economist Intelligence Unit
Country Reports analyse political and economic trends in featured countries. They show you exactly how national, regional and global events will affect your business in ...
Coal - US - a snapshot (2010) by Mintel - Snapshots
See all reports like this >>Coal in US by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2010. This market covers consumption ...
Research assistance
We can help you find what you need. Call us or write us: Need help in your search?
US: 800.298.5699
Int'l: +1.240.747.3093
Related Markets
- Advertising & Marketing
- Direct Marketing
- Internet Advertising
- Advertising
- Outdoor Advertising
- Television Advertising
- Business Services & Administration
- Small & Medium Business (SMB)
Small & Medium Business (SMB) Reports
- U.S. SMB Mobile Device BYOD Policy and Tablet Adoption Survey by Company Size
- U.S. SMB Mobile Operator 2012 Vendor Analysis: Sprint
- U.S. SMB Mobile Operator 2012 Vendor Analysis: Verizon
- IGF Commits Another $4 Billion in Financing for Business Partners to Build SMB Ecosystem
- 2012 SMB Emerging Services Survey Results: U.S. SMB Videoconferencing
