2012 Western Europe Small & Medium Business Tablet Market Assessment

Tablets are increasingly being perceived by SMBs as an effective business tool, and the growing use of this device is transforming SMBs’ ICT infrastructure and management style. Tablet usage is rapidly spreading from the executive ranks to line-of-business employees driving an ever broader range of business applications—beyond simply communications and information sharing.

Device personalization preferences on the employee side are fueling a “bring-your-own-device” (BYOD) environment. This in turn is raising new challenges for SMB ICT management, security concerns and accelerating the demand for new genres of applications and cloud-based services. AMI’s tablet practice is designed to help vendors to track and navigate the opportunity that tablets represent in the rapidly shifting SMB ICT environment.

AMI’s Global SMB Tablet Market Landscape and Outlook Tracker sets a worldwide SMB market context for these tablets, and pinpoints the opportunity and dynamic changes for device manufacturers, software and application developers, service providers, hosters and channel partners.