2011 Western Europe SMB Mobility Landscape, Opportunity Assessment & OutlookAMI-Partners, Inc.December 5, 2011 SKU: BDHQ6748767 |
| Countries covered: Europe This study delivers insights on how the U. K., France and Germany SMBs are adjusting and adapting to the ever increasing mobile environment. From horizontal applications such as productivity (spreadsheets, presentations) and UC (audio/web/video conferencing) to Line of Business (LOB) applications such as finance and logistics, SMBs are using smartphones and tablets to drive productivity and business velocity. This study also examines the expanding pool of authorized tablet/smartphone users beyond CEOs and other senior staff; corporate policies/preferences and service/support provisioning for mobile devices; device selection criteria and purchase channel preferences. |
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