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2011-12 India Medium Business Market Opportunity Assessment

AMI-Partners, Inc.
December 28, 2011
SKU: BDHQ6748747

Abstract Table of Contents Search inside this report Related Reports

Countries covered: India

This study examines the India medium business (MB) IT and telecommunications landscape and how it is rapidly being transformed as the MB workforce becomes increasingly more mobile and adoption of cloud/hosted services rises.

The India MB Overview survey captures current deployment and future plans pertaining to budgets, spending, usage, channels, service and support, hardware devices, software, applications and services-across a range of IT, telecommunications and Internet products and services. This study tracks firmographics, decision making, business processes and outsourcing, attitudes and strategic planning activities of MBs.

We're seeing a confluence of factors that are giving cloud and mobility adoption stronger momentum among SBs. Additionally, Social media is now a mainstream influence vehicle. This study also assesses the impact social media has on buying behavior, as well as examining purchase channel preferences/ Routes to Market (RTM) for a broad array of ICT solutions.

Introduction: India MB Annual Overview: Introduction & Background; Executive Summary; Executive Summary - Firmographics; Executive Summary - Total Addressable Market; Executive Summary - Attitudes and Buying Behavior; Executive Summary - ICT Adoption and Plans; Executive Summary - RTM/Channels
Firmographics
Demographics: Key Highlights - Demographics; India MB Key Demographics - Distribution of Firms by Employee Size and Vertical; India MB Average Number of Employees; India MB Employee Mobility by Employee Size; India MB Employee Mobility by Vertical; India MB Business Maturity by Employee Size; India MB Business Maturity By Vertical; India MB Revenue Growth; India MB Revenue Growth by Vertical; India MB Corporate Credit Card Usage; India MB IT Buyers - BDMs/TDMs (Business Decision Makers and Technology Decision Makers); India MB Minority Ownership
Economic Outlook: Key Highlights - Economic Outlook; India MB Perceptions & Reactions to the Downturn; India MB Concern About Impact of the Economy by Employee Size and Vertical; India MB Business Sentiment
TAM - Market Sizing: Key Highlights - TAM - Market Sizing; India MB 2011 ICT Spending and Five Year Forecast; India MB 2011 Average Annual ICT Spending per Firm; India MB Total Market IT/Telecommunications Spending For Select Categories: 2011 vs. 2015; Attitudes & Buying Behavior; Key Highlights - Attitudes & Buying Behavior; India MB Importance of Strategic IT Issues; India SBs’ Information Sources for Making Technology Purchase Decisions
ICT Adoption and Plans: Key Highlights - ICT Adoption and Plans: ICT Adoption Framework and Presence of IT Support; India SMB AMI’s Three Waves of Adoption; India MB IT Adoption Process; India MB Presence of IT Support: Managed vs. Unmanaged
ICT Adoption and Plans - Hardware: Key Highlights - ICT Adoption and Plans: Hardware; India MB 2011 Total Market Computing Spending; India MB 2011 Average Annual Computing Spending Per Firm; India MB 2011 Average Annual Networking Spending Per Firm; India MB 2011 Average Annual Security Spending Per Firm; India MB 2011 Average Annual Storage Spending Per Firm; India MB Computer Penetration by Type; India MB Computer Purchasing Plans by Type; India MB Computer Brands; India MB Planned Computer Brands; India MB All-in-One Computer Usage - Current and Planned by Employee Size and Vertical; India MB Printer Usage - Current and Planned by Employee Size; India MB LAN Usage - Current and Planned; India MB Current Server Usage and Plans to Buy; India MB Networking Products Current and Planned Usage; India MB Security Products Current and Planned Usage; India MB Storage Products Current and Planned Usage; India MB Top Server, Firewall and Data Back-up/Storage & Recovery Brands
ICT Adoption and Plans - Software: Key Highlights - ICT Adoption and Plans: Software; India MB 2011 Average Annual Software Spending Per Firm; India MB PC Operating System Deployment (% of PC IB); India MB Productivity Suite Usage - Current and Planned; India MB Primary E-Mail Application Used - On-Premise vs. Hosted; India MB Business Applications Usage - Current and Planned; India MB Security Brands; India MB Accounting Software Usage; India MB Top Accounting Brands
ICT Adoption and Plans - IT Services: Key Highlights - ICT Adoption and Plans: Services; India MB 2011 Average Annual IT Services Spending Per Firm; India MB On-Premise IT Services Usage and Interest
ICT Adoption and Plans - Social Media: Key Highlights - ICT Adoption and Plans: Social Media; India MB Social Media Usage by Vertical; India MB Types of Business Activities for Which Social Media is Used; India MB Social Media and Marketing Sites Used; India MB Impact of Social Media on IT Decision Making by Type; India MB Influence of Social Media on IT Decision Making
ICT Adoption and Plans - Cloud Services: Key Highlights - ICT Adoption and Plans: Cloud Services; India MB 2011 Average Annual Hosted/Online Software Applications (SaaS) Spending Per Firm; India MB 2011 Average Annual Hosted Infrastructure (IaaS) Spending Per Firm; India MB 2011 Average Annual Remotely Managed IT Services (RMITS) Spending Per Firm; India MB Hosted/Online Business Management Applications (SaaS) Usage; India MB Level of Interest in Acquiring Hosted/Online Business Management Applications (SaaS); India MB Hosted Infrastructure (IaaS) Usage; India MB Level of Interest in Acquiring Hosted Infrastructure (IaaS); India MB Remotely Managed IT Services (RMITS) Usage by Vertical; India MB Remotely Managed IT Services (RMITS) Usage by Type; India MB Interest in Remotely Managed IT Services (RMITS) by Type; India MB Interest Remotely Managed IT Services (RMITS) Bundles at Specific Price Points; ICT Adoption and Plans - Mobility; Key Highlights - ICT Adoption and Plans: Mobility; India MB Mobile Devices Penetration by Type; India MB Mobile Devices Purchasing Plans by Type; India MB Mobile Device Brands; India MB Planned Mobile Device Brands
ICT Adoption and Plans - Broadband, Unified Communication & Collaboration: Key Highlights - ICT Adoption and Plans: Broadband, Unified Communication & Collaboration; India MB 2011 Average Annual Internet Spending Per Firm; India MB 2011 Average Annual Telecom Equipment Spending Per Firm; India MB 2011 Average Annual Telecom Services Spending Per Firm; India MB 2011 Average Annual Unified Communications (UC) Spending Per Firm; India MB Internet Access Usage; India MB Primary Internet Access Speed; India MB Communications Products/Services Usage; India MB Instant Messaging and/or PC-to-PC Chat Application Usage
RTM/Channels: Key Highlights - ICT Adoption and Plans: RTM/Channels; India MB 2011 Share of Total ICT Spend by Routes to Market; India MB 2011 ICT Category Spending by Channel; India MB Computer Channels Usage; India MB Smartphone Channels Usage; India MB Tablet Channels Usage; India MB Service Providers for Mobile Devices (Smartphones/Tablets); India SMB Definitions and Methodology; India SMB - Definitions by Type of Business; India SMB Vertical Industry Definitions; India SMB Technology Definitions; India SMB - Acronyms; India MB Survey Process; India MB Weighting Factors by Employee Size and Sampling Pool by Type of Business
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2011-12 India Medium Business Market Opportunity Assessment

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