2011-12 India Cloud Partner Segmentation Report


May 23, 2012
SKU: BDHQ3944100
License type:
Countries covered: India

Although the cloud landscape is still in the nascent stages in India, its cloud partner ecosystem can be broken out into two key segments: high-value partners who have transformed their business, and laggards who are still transitioning to the cloud model.

This report will provide insights into how the cloud partner market can be segmented and will provide a comparison across the two partner types to identify key differences in cloud partner behavior.

By using this segmentation model, vendors will be able to understand where their partners lag behind cloud transformed partners and what steps they must take to transition to the next level.


Cloud Partner Transformation Segmentation
Executive Summary – Report Objectives
Executive Summary – Attributes Defining Stage of Cloud Transformation
Firmographic Comparison of Cloud Partners
Summary of Cloud Partners
Strategic Initiatives of Cloud Transformed Partners
Key Strategic Initiatives Taken by Cloud Transformed Partners
1. Partners Have Invested Internally to Enhance Cloud Expertise
2. Established Strong Cloud Infrastructure and Perception
3. Developed Proactive Marketing Strategies to Engage Clients
Firmographics
Firmographic Comparison of Cloud Partners
Cloud Partner Business Type
Solution Overview
Basic SaaS Solutions Offered by Cloud Partners
Advanced SaaS Solutions Offered by Cloud Partners
Remotely Managed IT Services Offered by Cloud Partners
Public vs. Private vs. Hybrid Solutions Offered by Cloud Partners
Key Drivers to Accelerate End-User Cloud Adoption
Business Transformation
Cloud Competency Overview
Critical Investments Necessary to Drive Cloud Sales
Cloud Business Transformation Steps Taken
Cloud Business and Delivery Model
Sources of Cloud Revenue
Hosting Model Deployed by Type of Cloud Partners
Pricing Model Preferred by Type of Cloud Partners
Sales and Marketing
Key Marketing Activities and Number of Sales Representatives
Compensating Staff and Marketing & Branding Strategy to Drive Sales of Cloud Solutions
Vendor Alliance and Support
Top Cloud Vendors Solutions Offered and Top Cloud Vendors by Certification
Service and Support Partners Require from Vendors
Mobility Overview
Mobility Overview
Appendix
Comparison of Cloud Partners by Transformation Stage
Top SaaS Applications Currently Offered by Partners
Top SaaS Applications Planned to be Offered by Partners
Hosted UC and Collaboration Offered by Cloud Partners
IaaS Offered by Cloud Partners
Cloud Profit Margins

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