2011 Asia Pacific Small and Medium Business Market Opportunity Assessment


February 16, 2012
SKU: BDHQ3944103
License type:
Countries covered: Asia, Oceania

The Asia Pacific Overview survey captures a comparison current deployment and future plans pertaining to budgets, spending, usage, channels, service and support, hardware devices, software, applications and services—across a range of IT, telecommunications and Internet products and services. This study tracks firmographics, decision making, business processes and outsourcing, attitudes and strategic planning activities of MBs.

It examines the ICT usage and deployment, economic influences, and the market opportunity assessment among SMBs, as well as an overview of the growing impact of mobility on the SMB market.


INTRODUCTION
2011 APAC SMB Annual Overview: Introduction & Background
EXECUTIVE SUMMARY
Executive Summary – Firmographics
Executive Summary – Attitudes and Buying Behavior
Executive Summary – ICT Adoption and Plans
Executive Summary – RTM/Channels
FIRMOGRAPHICS
Demographics
APAC SMB Market – Number of Firms
APAC SMB Key Demographics – Distribution of Firms by Employee Size and Vertical
APAC SMB Average Number of Employees
APAC SMB Employee Mobility
APAC SMB Business Maturity
APAC SMB Revenue Growth
APAC SMB Corporate Credit Card Usage
APAC SMB IT Buyers – BDMs/TDMs (Business Decision Makers and Technology Decision Makers)
APAC SMB Ownership
Economic Outlook
APAC SMB Perceptions & Reactions to the Downturn
APAC SMB Concern About Impact of the Economy and Business Sentiment
TAM – MARKET SIZING
APAC SMB Market Sizing – 2011 ICT Spending Breakout
APAC SMB 2011 ICT Spending and Five Year Forecast
APAC SMB 2011 Average Annual ICT Spending per Firm
APAC SMB Total Market IT/Telecommunications Spending For Select Categories: 2011 vs. 2015
ATTITUDES & BUYING BEHAVIOR
APAC SMB Importance of Strategic IT Issues
APAC SMBs’ Information Sources for Making Technology Purchase Decisions
ICT ADOPTION AND PLANS
APAC SMB AMI’s Three Waves of Adoption
APAC SMB IT Adoption Process
APAC SMB Presence of IT Support: Managed vs. Unmanaged
ICT Adoption and Plans – Hardware
APAC SMB 2011 Total Market Computing Spending
APAC SMB 2011 Average Annual Computing Spending Per Firm
APAC SMB 2011 Average Annual Networking Spending Per Firm
APAC SMB 2011 Average Annual Security Spending Per Firm
APAC SMB 2011 Average Annual Storage Spending Per Firm
APAC SMB Computer Penetration by Type
APAC SMB Computer Purchasing Plans by Type
APAC SMB Computer Brands
APAC SMB Planned Computer Brands
APAC SMB All-in-One Computer Usage – Current and Planned
APAC SMB Printer Usage – Current and Planned
APAC SMB LAN Usage – Current and Planned
APAC SMB Current Server Usage and Plans to Buy
APAC SMB Networking Products Current and Planned Usage
APAC SMB Security Products Current and Planned Usage
APAC SMB Storage Products Current and Planned Usage
APAC SMB Top Server, Firewall and Data Back-up/Storage & Recovery Brands
ICT Adoption and Plans – Software
APAC SMB 2011 Average Annual Software Spending Per Firm
APAC SMB PC Operating System Deployment (% of PC IB)
APAC SMB Productivity Suite Usage – Current and Planned
APAC SMB Primary E-Mail Application Used – On-Premise vs. Hosted
APAC SMB Business Applications Usage – Current and Planned
APAC SMB Security Brands
APAC SMB Accounting Software Usage
APAC SMB Top Accounting Brands
ICT Adoption and Plans – IT Services
APAC SMB 2011 Average Annual IT Services Spending Per Firm
APAC SMB On-Premise IT Services Usage and Interest
ICT Adoption and Plans – Social Media
APAC SMB Social Media Usage
APAC SMB Types of Business Activities for Which Social Media is Used
APAC SMB Social Media and Marketing Sites Used
APAC SMB Impact of Social Media on IT Decision Making by Type
APAC SMB Influence of Social Media on IT Decision Making
ICT Adoption and Plans – Cloud Services
APAC SMB 2011 Average Annual Hosted/Online Software Applications (SaaS) Spending Per Firm
APAC SMB 2011 Average Annual Hosted Infrastructure (IaaS) Spending Per Firm
APAC SMB 2011 Average Annual Remotely Managed IT Services (RMITS) Spending Per Firm
APAC SMB Hosted/Online Business Mgt. Applications (SaaS) Usage
APAC SMB Level of Interest in Acquiring Hosted/Online Business Management Applications (SaaS)
APAC SMB Hosted Infrastructure (IaaS) Usage
APAC SMB Level of Interest in Acquiring Hosted Infrastructure (IaaS)
APAC SMB Remotely Managed IT Services (RMITS) Usage
APAC SMB Remotely Managed IT Services (RMITS) Usage by Type
APAC SMB Interest in Remotely Managed IT Services (RMITS) by Type
APAC SMB Interest Remotely Managed IT Services (RMITS) Bundles at Specific Price Points
ICT Adoption and Plans – Mobility
APAC SMB Mobile Devices Penetration by Type
APAC SMB Mobile Devices Purchasing Plans by Type
APAC SMB Mobile Device Brands
APAC SMB Planned Mobile Device Brands
ICT Adoption and Plans – Broadband, UC & Collaboration
APAC SMB 2011 Average Annual Internet Spending Per Firm
APAC SMB 2011 Average Annual Telecom Equipment Spending Per Firm
APAC SMB 2011 Average Annual Telecom Services Spending Per Firm
APAC SMB 2011 Average Annual UC Spending Per Firm
APAC SMB Internet Access Usage
APAC SMB Primary Internet Access Speed
APAC SMB Communications Products/Services Usage
APAC SMB Instant Messaging and/or PC-to-PC Chat Application Usage
RTM/CHANNELS
APAC SMB 2011 Share of Total ICT Spend by Routes to Market
APAC SMB 2011 ICT Category Spending by Channel
APAC SMB Computer Channels Usage
APAC SMB Smartphone Channels Usage
APAC SMB Tablet Channels Usage
APAC SMB Service Providers for Mobile Devices (Smartphones/Tablets)
APAC SMB DEFINITIONS AND METHODOLOGY
APAC SMB – Definitions by Type of Business
APAC SMB Vertical Industry Definitions
APAC SMB Technology Definitions
APAC SMB – Acronyms
APAC SMB Survey Process
APAC SMB Weighting Factors by Employee Size and Sampling Pool by Type of Business
Contact AMI-Partners

More General Telecommunications reports by AMI-Partners, Inc.

2011-12 Korea Medium Business Market Opportunity Assessment by AMI-Partners, Inc.
This study examines the Korea medium business (MB) IT and telecommunications landscape and how it is rapidly being transformed as the MB workforce becomes increasingly ...
2007-08 U.S. Home Based Business Overview and Comprehensive Market Opportunity Assessment by AMI-Partners, Inc.
This report is a comprehensive look at the HBB landscape, and presents a framework for understanding its growth and evolutionary patterns, and for developing strategies ...
2009 Russia Medium Business Market Snapshot - Economic Impact, Buyer Profiling and Targeting by AMI-Partners, Inc.
This report provides marketers a systematic analysis of ICT market drivers, profiling established and emerging products and services including: Infrastructure: hardware platforms (PCs, Notebooks, ...
2009 Australia Medium Business Market Snapshot - Economic Impact, Buyer Profiling and Targeting by AMI-Partners, Inc.
This report provides marketers a systematic analysis of ICT market drivers, profiling established and emerging products and services including: Infrastructure: hardware platforms (PCs, Notebooks, ...
See all reports like this >>

More Oceania General Telecommunications reports

Australia Government ICT Market 2011–2015 Forecast and Analysis by IDC
This IDC study focuses on the government sector in Australia, providing a map of where short- and longer-term opportunities can be found and highlighting the ...
New Zealand - Overview of the Secondary Telecoms Players by Paul Budde Communication Pty Ltd
In this report we profile some of the smaller telecommunications operators in the New Zealand market. These include CallPlus, M2, WxC, and Southern Cross Cables. ...
Australia - Telecoms Industry - Wholesale Market by Paul Budde Communication Pty Ltd
The $4 billion Australian telecommunications wholesale market has been largely concentrated on broadband services available through unbundled local loops (ULL) and naked DSL and line-sharing ...
New Zealand - Digital Economy and Digital Media by Paul Budde Communication Pty Ltd
The digital economy across New Zealand will have the necessary infrastructure for development to ignite e-government, e-commerce and digital media across the country once the ...
See all reports like this >>

More Oceania reports

D&B Country RiskLine Report: New Zealand by Dun & Bradstreet Inc.
This D&B Country RiskLine Report will help you analyze the risks, opportunities and likely payment delays when doing business in this country. It includes ...
D&B Country RiskLine Report: Fiji by Dun & Bradstreet Inc.
This D&B Country RiskLine Report will help you analyze the risks, opportunities and likely payment delays when doing business in this country. It includes ...
D&B Country RiskLine Report: Australia by Dun & Bradstreet Inc.
This D&B Country RiskLine Report will help you analyze the risks, opportunities and likely payment delays when doing business in this country. It includes ...
Australian Cloud Computing Research Program 2011: A Strategic Analysis of the Australian Data Centre Infrastructure and Services Market by Frost & Sullivan
This report analyses end-user perception, adoption and usage of data centre infrastructure and services in Australia. Through detailed end-user interviews, the Australian data centre infrastructure ...
See all reports like this >>